Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 10,389 claims · 112 revisions
10,389
claims on the record
updated 2026-09-14
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
USC Trojans at Stanford Cardinalaverage audiencefull telecast2,877,000finalpress-attributedSports Media Watch
Texas Longhorns at California Golden Bearsaverage audiencefull telecast2,447,000finalpress-attributedSports Media Watch
Texas A&M Aggies at Auburn Tigersaverage audiencefull telecast2,088,000finalpress-attributedSports Media Watch
Mississippi State Bulldogs at LSU Tigersaverage audiencefull telecast1,191,000finalpress-attributedSports Media Watch
Pittsburgh Panthers at Oklahoma State Cowboysaverage audiencefull telecast1,000,000finalpress-attributedSports Media Watch
North Dakota State Bison at Iowa Hawkeyesaverage audiencefull telecast968,000finalpress-attributedSports Media Watch
Miami Hurricanes at Appalachian State Mountaineersaverage audiencefull telecast955,000finalpress-attributedSports Media Watch
UCLA Bruins at BYU Cougarsaverage audiencefull telecast764,000finalpress-attributedSports Media Watch
North Texas Mean Green at Florida Gatorsaverage audiencefull telecast543,000finalpress-attributedSports Media Watch
Iowa State Cyclones at TCU Horned Frogsaverage audiencefull telecast280,000finalpress-attributedSports Media Watch
Boston College Eagles at Virginia Tech Hokiesaverage audiencefull telecast214,000finalpress-attributedSports Media Watch
Kansas Jayhawks at Memphis Tigersaverage audiencefull telecast145,000finalpress-attributedSports Media Watch
Troy Trojans at Southern Mississippi Golden Eaglesaverage audiencefull telecast23,000finalpress-attributedSports Media Watch
Baylor Bears at Rice Owlsaverage audiencefull telecast1,454,000finalpress-attributedSports Media Watch
Arizona State Sun Devils at UT San Antonio Roadrunnersaverage audiencefull telecast720,000finalpress-attributedSports Media Watch
New York Jets at Buffalo Billsaverage audiencefull telecast15,400,000finalpress-attributedSports Media Watch
Houston Cougars at Cincinnati Bearcatsaverage audiencefull telecast2,159,000finalpress-attributedSports Media Watch
Pittsburgh Steelers at Washington Redskinsaverage audiencefull telecast13,000,000finalpress-attributedSports Media Watch
Los Angeles Rams at San Francisco 49ersaverage audiencefull telecast10,300,000finalpress-attributedSports Media Watch
New York Giants at Dallas Cowboysaverage audiencefull telecast
split window (“(90%)”)
27,500,000finalpress-attributedSports Media Watch
New England Patriots at Arizona Cardinalsaverage audiencefull telecast23,100,000finalpress-attributedSports Media Watch
Green Bay Packers at Jacksonville Jaguarsaverage audiencefull telecast
split window (“(34%)”)
15,800,000finalpress-attributedSports Media Watch
Virginia Tech Hokies at Tennessee Volunteersaverage audiencefull telecast5,790,000finalpress-attributedSports Media Watch
Tulsa Golden Hurricane at Ohio State Buckeyesaverage audiencefull telecast4,016,000finalpress-attributedSports Media Watch
UCF Knights at Michigan Wolverinesaverage audiencefull telecast2,863,000finalpress-attributedSports Media Watch
Kentucky Wildcats at Florida Gatorsaverage audiencefull telecast2,517,000finalpress-attributedSports Media Watch
Arkansas Razorbacks at TCU Horned Frogsaverage audiencefull telecast2,470,000finalpress-attributedSports Media Watch
Western Kentucky Hilltoppers at Alabama Crimson Tideaverage audiencefull telecast2,467,000finalpress-attributedSports Media Watch
Nevada Wolf Pack at Notre Dame Fighting Irishaverage audiencefull telecast2,451,000finalpress-attributedSports Media Watch
Penn State Nittany Lions at Pittsburgh Panthersaverage audiencefull telecast2,388,000finalpress-attributedSports Media Watch
BYU Cougars at Utah Utesaverage audiencefull telecast1,693,000finalpress-attributedSports Media Watch
Virginia Cavaliers at Oregon Ducksaverage audiencefull telecast1,579,000finalpress-attributedSports Media Watch
South Carolina Gamecocks at Mississippi State Bulldogsaverage audiencefull telecast1,426,000finalpress-attributedSports Media Watch
Wyoming Cowboys at Nebraska Cornhuskersaverage audiencefull telecast1,126,000finalpress-attributedSports Media Watch
Texas Tech Red Raiders at Arizona State Sun Devilsaverage audiencefull telecast834,000finalpress-attributedSports Media Watch
Jacksonville State Gamecocks at LSU Tigersaverage audiencefull telecast800,000finalpress-attributedSports Media Watch
Washington State Cougars at Boise State Broncosaverage audiencefull telecast684,000finalpress-attributedSports Media Watch
SMU Mustangs at Baylor Bearsaverage audiencefull telecast668,000finalpress-attributedSports Media Watch
Central Michigan Chippewas at Oklahoma State Cowboysaverage audiencefull telecast519,000finalpress-attributedSports Media Watch
NC State Wolfpack at East Carolina Piratesaverage audiencefull telecast397,000finalpress-attributedSports Media Watch
Wake Forest Demon Deacons at Duke Blue Devilsaverage audiencefull telecast397,000finalpress-attributedSports Media Watch
Eastern Michigan Eagles at Missouri Tigersaverage audiencefull telecast380,000finalpress-attributedSports Media Watch
Morgan State Bears at Marshall Thundering Herdaverage audiencefull telecast6,000finalpress-attributedSports Media Watch
Louisville Cardinals at Syracuse Orangeaverage audiencefull telecast1,730,000finalpress-attributedSports Media Watch
Carolina Panthers at Denver Broncosaverage audiencefull telecast25,200,000finalpress-attributedSports Media Watch
Ole Miss Rebels at Florida State Seminolesaverage audiencefull telecast8,354,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at Texas Longhornsaverage audiencefull telecast10,945,000finalpress-attributedSports Media Watch
Southern 500average audiencefull telecast4,600,000finalpress-attributedSports Media Watch
USC Trojans at Alabama Crimson Tideaverage audiencefull telecast7,944,000finalpress-attributedSports Media Watch
LSU Tigers at Wisconsin Badgersaverage audiencefull telecast7,832,000finalpress-attributedSports Media Watch
Oklahoma Sooners at Houston Cougarsaverage audiencefull telecast5,713,000finalpress-attributedSports Media Watch
Clemson Tigers at Auburn Tigersaverage audiencefull telecast4,742,000finalpress-attributedSports Media Watch
Georgia Bulldogs at North Carolina Tar Heelsaverage audiencefull telecast3,529,000finalpress-attributedSports Media Watch
UCLA Bruins at Texas A&M Aggiesaverage audiencefull telecast3,107,000finalpress-attributedSports Media Watch
Hawai'i Rainbow Warriors at Michigan Wolverinesaverage audiencefull telecast2,135,000finalpress-attributedSports Media Watch
Missouri Tigers at West Virginia Mountaineersaverage audiencefull telecast786,000finalpress-attributedSports Media Watch
BYU Cougars at Arizona Wildcatsaverage audiencefull telecast728,000finalpress-attributedSports Media Watch
Georgia Tech Yellow Jackets at Boston College Eaglesaverage audiencefull telecast682,000finalpress-attributedSports Media Watch
Miami (OH) RedHawks at Iowa Hawkeyesaverage audiencefull telecast418,000finalpress-attributedSports Media Watch
Southern Mississippi Golden Eagles at Kentucky Wildcatsaverage audiencefull telecast409,000finalpress-attributedSports Media Watch
Western Michigan Broncos at Northwestern Wildcatsaverage audiencefull telecast160,000finalpress-attributedSports Media Watch
New Mexico State Aggies at UTEP Minersaverage audiencefull telecast13,000finalpress-attributedSports Media Watch
Kansas State Wildcats at Stanford Cardinalaverage audiencefull telecast1,358,000finalpress-attributedSports Media Watch
Colorado State Rams at Colorado Buffaloesaverage audiencefull telecast1,073,000finalpress-attributedSports Media Watch
Toledo Rockets at Arkansas State Red Wolvesaverage audiencefull telecast143,000finalpress-attributedSports Media Watch
South Carolina Gamecocks at Vanderbilt Commodoresaverage audiencefull telecast1,942,000finalpress-attributedSports Media Watch
Indiana Hoosiers at Florida Intl Golden Panthersaverage audiencefull telecast211,000finalpress-attributedSports Media Watch
Bristol Night Raceaverage audiencefull telecast2,700,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Closing Ceremonyaverage audiencefull telecast17,000,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Men's basketball gold medal gameaverage audiencefull telecast11,700,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast15,400,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast20,100,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast21,700,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast20,700,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast24,100,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast24,300,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast26,700,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast25,500,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast24,000,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast31,200,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast26,400,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast33,400,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast28,900,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast29,800,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Prime timeaverage audiencefull telecast20,600,000finalpress-attributedSports Media Watch
Rio 2016 Olympics — Opening Ceremonyaverage audiencefull telecast26,500,000finalpress-attributedSports Media Watch
PGA Championship Round 4average audiencefull telecast5,300,000finalpress-attributedSports Media Watch
PGA Championship Round 4average audiencefull telecast1,670,000finalpress-attributedSports Media Watch
The Open Round 4average audiencefull telecast4,900,000finalpress-attributedSports Media Watch
NBA Finals Game 7average audiencefull telecast31,020,000finalpress-attributedWikipedia
U.S. Open Round 4average audiencefull telecast5,400,000finalpress-attributedSports Media Watch
NBA Finals Game 6average audiencefull telecast20,700,000finalpress-attributedWikipedia
NBA Finals Game 5average audiencefull telecast20,530,000finalpress-attributedWikipedia
Stanley Cup Final Game 6average audiencefull telecast5,407,000finalpress-attributedWikipedia
Belmont Stakesaverage audiencematch only5,800,000finalpress-attributedSports Media Watch
NBA Finals Game 4average audiencefull telecast16,570,000finalpress-attributedWikipedia
Stanley Cup Final Game 5average audiencefull telecast5,009,000finalpress-attributedWikipedia
NBA Finals Game 3average audiencefull telecast16,470,000finalpress-attributedWikipedia
Stanley Cup Final Game 4average audiencefull telecast4,234,000finalpress-attributedWikipedia
NBA Finals Game 2average audiencefull telecast17,490,000finalpress-attributedWikipedia

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source