Telecasts · Olympics
Rio 2016 Olympics — Prime time
26,700,000
Nielsen avg audience · via press
final · figures last changed 2016-08-16
Published figures
JSON ↓Nielsen1 figure
via pressaverage audienceLead figure
full telecast · final
press-attributed · Sports Media Watch
Primetime coverage of the Rio Summer Olympics earned a 14.9 final rating and 26.7 million viewers on NBC Sunday night, down 15% in ratings and 14% in viewership from London in 2012 (17.5, 31.3M) and down 7% and 2%, respectively, from Beijing in 2008 (16.0, 27.2M).Sports Media Watch, verbatim
26,700,000
blend1 figure
via pressaverage audience
combined / full telecast / TV + streaming · final
press-attributed · Sports Media Watch
Across all platforms, Sunday's primetime coverage delivered a 15.8 rating and 28.1 million viewers — still behind London, but mixed compared to Beijing.Sports Media Watch, verbatim
28,100,000
2 press attributions · no provider-published figure · single source
combined counts all networks and streams · press-attributed = reported by press citing the provider
combined counts all networks and streams · press-attributed = reported by press citing the provider