Ratings Reference
vs prior 12 months

Trending: every league, team, and network vs the prior 12 months

Average audience per eligible telecast, 2025-10-08 to 2026-10-08 against 2024-10-08 to 2025-10-07. Nielsen average audience, one figure per telecast (final or revised, or preliminary until one replaces it), regular-season telecasts only for leagues with a postseason, each telecast credited to its lead carrier.

average audience · final figure, else preliminary · regular season only · lead carrier only

Left out of both windows: 334 postseason telecasts and 396 telecasts whose season phase is not yet on record.

26
entities ranked
Largest move · Leagues
+37.9%
College Basketball · 2,296,314 viewers per telecast · 35 eligible telecasts
Largest move · Teams
+47.9%
Ole Miss · 5,505,111 viewers per telecast · 9 eligible telecasts
Largest move · Networks
+44.0%
CBS · NFL · 27,907,273 viewers per telecast · 11 eligible telecasts

Leagues

3 leagues with 6 or more eligible telecasts in each window, and windows of comparable depth · computed 2026-10-08 22:44 UTC

3 of 3 rows compare figures from different Nielsen eras; figures from different eras are not directly comparable.

NameCurrent avgPrior avgChangeTelecastsPrior telecastsEras
College Basketball2,296,3141,664,610+37.9%3541Panel + Out-of-Home → Big Data + Panel
NFL19,942,13917,777,831+12.2%7983Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
NASCAR2,653,0432,533,913+4.7%2323Panel + Out-of-Home + Big Data + Panel → Big Data + Panel + unstated

Not comparable (fewer than 6 eligible telecasts in a window, or windows of unequal depth)

Teams

16 teams with 6 or more eligible telecasts in each window, and windows of comparable depth · computed 2026-10-08 22:44 UTC

16 of 16 rows compare figures from different Nielsen eras; figures from different eras are not directly comparable.

NameCurrent avgPrior avgChangeTelecastsPrior telecastsEras
Ole Miss5,505,1113,722,200+47.9%910Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Colorado1,314,7002,398,750−45.2%108Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Steelers20,292,12515,540,000+30.6%89Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Chiefs27,812,00021,906,000+27.0%1010Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Georgia7,713,55610,497,143−26.5%97Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Tennessee5,165,8576,871,667−24.8%76Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
LSU6,995,6865,658,571+23.6%77Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Florida4,276,1255,198,333−17.7%86Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Texas7,890,0006,710,000+17.6%97Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Clemson3,020,5002,626,667+15.0%66Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Cowboys25,377,45522,545,455+12.6%1111Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Eagles20,730,75023,275,714−10.9%87Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Commanders18,004,37520,046,667−10.2%86Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Rams15,448,33314,080,000+9.7%66Panel + Out-of-Home → Big Data + Panel
Oregon3,961,3334,309,571−8.1%97Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
Packers24,030,33322,533,750+6.6%68Panel + Out-of-Home + Big Data + Panel → Big Data + Panel

Not comparable (fewer than 6 eligible telecasts in a window, or windows of unequal depth)

Networks

7 networks with 6 or more eligible telecasts in each window, and windows of comparable depth · computed 2026-10-08 22:44 UTC

7 of 7 rows compare figures from different Nielsen eras; figures from different eras are not directly comparable.

NameCurrent avgPrior avgChangeTelecastsPrior telecastsEras
CBS · NFL27,907,27319,373,333+44.0%1112Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
CBS · College Football3,208,3854,571,000−29.8%1310Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
ABC · NHL1,280,000989,000+29.4%67Panel + Out-of-Home → Big Data + Panel
Prime Video · NFL16,221,09113,111,000+23.7%1110Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
ABC · NFL19,135,71416,275,385+17.6%1413Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
ABC · College Football6,746,7886,359,425+6.1%4840Panel + Out-of-Home + Big Data + Panel → Big Data + Panel
NBC · NFL21,553,42120,926,667+3.0%1918Panel + Out-of-Home + Big Data + Panel → Big Data + Panel

Not comparable (fewer than 6 eligible telecasts in a window, or windows of unequal depth)