Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 10,389 claims · 112 revisions
10,389
claims on the record
updated 2026-09-14
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Washington Huskies at Alabama Crimson Tideaverage audiencefull telecast19,344,000finalpress-attributedSports Media Watch
Ohio State Buckeyes at Clemson Tigersaverage audiencefull telecast19,237,000finalpress-attributedSports Media Watch
LSU Tigers at Louisville Cardinalsaverage audiencefull telecast6,390,000finalpress-attributedSports Media Watch
Georgia Tech Yellow Jackets at Kentucky Wildcatsaverage audiencefull telecast2,647,000finalpress-attributedSports Media Watch
Michigan Wolverines at Florida State Seminolesaverage audiencefull telecast11,461,000finalpress-attributedSports Media Watch
Nebraska Cornhuskers at Tennessee Volunteersaverage audiencefull telecast5,026,000finalpress-attributedSports Media Watch
Georgia Bulldogs at TCU Horned Frogsaverage audiencefull telecast3,128,000finalpress-attributedSports Media Watch
Stanford Cardinal at North Carolina Tar Heelsaverage audiencefull telecast2,926,000finalpress-attributedSports Media Watch
Arkansas Razorbacks at Virginia Tech Hokiesaverage audiencefull telecast4,963,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at Colorado Buffaloesaverage audiencefull telecast4,551,000finalpress-attributedSports Media Watch
South Florida Bulls at South Carolina Gamecocksaverage audiencefull telecast2,308,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Miami Hurricanesaverage audiencefull telecast4,252,000finalpress-attributedSports Media Watch
Indiana Hoosiers at Utah Utesaverage audiencefull telecast2,628,000finalpress-attributedSports Media Watch
Pittsburgh Panthers at Northwestern Wildcatsaverage audiencefull telecast2,425,000finalpress-attributedSports Media Watch
Minnesota Golden Gophers at Washington State Cougarsaverage audiencefull telecast4,046,000finalpress-attributedSports Media Watch
Boise State Broncos at Baylor Bearsaverage audiencefull telecast2,282,000finalpress-attributedSports Media Watch
Temple Owls at Wake Forest Demon Deaconsaverage audiencefull telecast2,100,000finalpress-attributedSports Media Watch
Army Black Knights at North Texas Mean Greenaverage audiencefull telecast1,615,000finalpress-attributedSports Media Watch
Detroit Lions at Dallas Cowboysaverage audiencefull telecast18,600,000finalpress-attributedSports Media Watch
Maryland Terrapins at Boston College Eaglesaverage audiencefull telecast3,019,000finalpress-attributedSports Media Watch
Miami (OH) RedHawks at Mississippi State Bulldogsaverage audiencefull telecast2,045,000finalpress-attributedSports Media Watch
NC State Wolfpack at Vanderbilt Commodoresaverage audiencefull telecast1,270,000finalpress-attributedSports Media Watch
Denver Broncos at Kansas City Chiefsaverage audiencefull telecast21,400,000finalpress-attributedSports Media Watch
Baltimore Ravens at Pittsburgh Steelersaverage audiencefull telecast14,800,000finalpress-attributedSports Media Watch
Minnesota Vikings at Green Bay Packersaverage audiencefull telecast
split window (“(71%)”)
18,400,000finalpress-attributedSports Media Watch
Tampa Bay Buccaneers at New Orleans Saintsaverage audiencefull telecast
split window (“(66%)”)
15,400,000finalpress-attributedSports Media Watch
Cincinnati Bengals at Houston Texansaverage audiencefull telecast6,300,000finalpress-attributedSports Media Watch
Middle Tennessee Blue Raiders at Hawai'i Rainbow Warriorsaverage audiencefull telecast1,359,000finalpress-attributedSports Media Watch
Ohio Bobcats at Troy Trojansaverage audiencefull telecast2,512,000finalpress-attributedSports Media Watch
Louisiana Tech Bulldogs at Navy Midshipmenaverage audiencefull telecast2,341,000finalpress-attributedSports Media Watch
Eastern Michigan Eagles at Old Dominion Monarchsaverage audiencefull telecast1,371,000finalpress-attributedSports Media Watch
New York Giants at Philadelphia Eaglesaverage audiencefull telecast17,900,000finalpress-attributedSports Media Watch
Idaho Vandals at Colorado State Ramsaverage audiencefull telecast1,143,000finalpress-attributedSports Media Watch
BYU Cougars at Wyoming Cowboysaverage audiencefull telecast2,380,000finalpress-attributedSports Media Watch
Memphis Tigers at Western Kentucky Hilltoppersaverage audiencefull telecast1,581,000finalpress-attributedSports Media Watch
Carolina Panthers at Washington Redskinsaverage audiencefull telecast11,200,000finalpress-attributedSports Media Watch
Central Michigan Chippewas at Tulsa Golden Hurricaneaverage audiencefull telecast794,000finalpress-attributedSports Media Watch
New England Patriots at Denver Broncosaverage audiencefull telecast
split window (“(83%)”)
25,000,000finalpress-attributedSports Media Watch
Tampa Bay Buccaneers at Dallas Cowboysaverage audiencefull telecast24,100,000finalpress-attributedSports Media Watch
Detroit Lions at New York Giantsaverage audiencefull telecast
split window (“(48%)”)
18,700,000finalpress-attributedSports Media Watch
Miami Dolphins at New York Jetsaverage audiencefull telecast4,400,000finalpress-attributedSports Media Watch
Houston Cougars at San Diego State Aztecsaverage audiencefull telecast3,744,000finalpress-attributedSports Media Watch
Appalachian State Mountaineers at Toledo Rocketsaverage audiencefull telecast1,483,000finalpress-attributedSports Media Watch
UT San Antonio Roadrunners at New Mexico Lobosaverage audiencefull telecast1,391,000finalpress-attributedSports Media Watch
Los Angeles Rams at Seattle Seahawksaverage audiencefull telecast14,700,000finalpress-attributedSports Media Watch
Baltimore Ravens at New England Patriotsaverage audiencefull telecast12,900,000finalpress-attributedSports Media Watch
Dallas Cowboys at New York Giantsaverage audiencefull telecast26,500,000finalpress-attributedSports Media Watch
Seattle Seahawks at Green Bay Packersaverage audiencefull telecast
split window (“(67%)”)
25,300,000finalpress-attributedSports Media Watch
Washington Redskins at Philadelphia Eaglesaverage audiencefull telecast
split window (“(68%)”)
12,300,000finalpress-attributedSports Media Watch
Navy Midshipmen at Army Black Knightsaverage audiencefull telecast7,940,000finalpress-attributedSports Media Watch
Oakland Raiders at Kansas City Chiefsaverage audiencefull telecast17,400,000finalpress-attributedSports Media Watch
Indianapolis Colts at New York Jetsaverage audiencefull telecast8,100,000finalpress-attributedSports Media Watch
New York Giants at Pittsburgh Steelersaverage audiencefull telecast
split window (“(85%)”)
25,400,000finalpress-attributedSports Media Watch
Carolina Panthers at Seattle Seahawksaverage audiencefull telecast17,800,000finalpress-attributedSports Media Watch
Detroit Lions at New Orleans Saintsaverage audiencefull telecast
split window (“(37%)”)
12,200,000finalpress-attributedSports Media Watch
Alabama Crimson Tide at Florida Gatorsaverage audiencefull telecast11,093,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Penn State Nittany Lionsaverage audiencefull telecast9,189,000finalpress-attributedSports Media Watch
Clemson Tigers at Virginia Tech Hokiesaverage audiencefull telecast5,338,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at Oklahoma Soonersaverage audiencefull telecast4,817,000finalpress-attributedSports Media Watch
Temple Owls at Navy Midshipmenaverage audiencefull telecast2,050,000finalpress-attributedSports Media Watch
Baylor Bears at West Virginia Mountaineersaverage audiencefull telecast1,011,000finalpress-attributedSports Media Watch
Louisiana Tech Bulldogs at Western Kentucky Hilltoppersaverage audiencefull telecast926,000finalpress-attributedSports Media Watch
San Diego State Aztecs at Wyoming Cowboysaverage audiencefull telecast713,000finalpress-attributedSports Media Watch
Troy Trojans at Georgia Southern Eaglesaverage audiencefull telecast269,000finalpress-attributedSports Media Watch
Arkansas State Red Wolves at Texas State Bobcatsaverage audiencefull telecast228,000finalpress-attributedSports Media Watch
Colorado Buffaloes at Washington Huskiesaverage audiencefull telecast5,671,000finalpress-attributedSports Media Watch
Western Michigan Broncos at Ohio Bobcatsaverage audiencefull telecast1,358,000finalpress-attributedSports Media Watch
Dallas Cowboys at Minnesota Vikingsaverage audiencefull telecast21,800,000finalpress-attributedSports Media Watch
Green Bay Packers at Philadelphia Eaglesaverage audiencefull telecast13,100,000finalpress-attributedSports Media Watch
Carolina Panthers at Oakland Raidersaverage audiencefull telecast
split window (“(63%)”)
23,500,000finalpress-attributedSports Media Watch
Kansas City Chiefs at Denver Broncosaverage audiencefull telecast18,400,000finalpress-attributedSports Media Watch
Seattle Seahawks at Tampa Bay Buccaneersaverage audiencefull telecast
split window (“(39%)”)
16,800,000finalpress-attributedSports Media Watch
Michigan Wolverines at Ohio State Buckeyesaverage audiencefull telecast16,841,000finalpress-attributedSports Media Watch
Auburn Tigers at Alabama Crimson Tideaverage audiencefull telecast8,242,000finalpress-attributedSports Media Watch
Florida Gators at Florida State Seminolesaverage audiencefull telecast6,437,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at USC Trojansaverage audiencefull telecast5,695,000finalpress-attributedSports Media Watch
Michigan State Spartans at Penn State Nittany Lionsaverage audiencefull telecast3,715,000finalpress-attributedSports Media Watch
Utah Utes at Colorado Buffaloesaverage audiencefull telecast3,060,000finalpress-attributedSports Media Watch
South Carolina Gamecocks at Clemson Tigersaverage audiencefull telecast2,656,000finalpress-attributedSports Media Watch
Kentucky Wildcats at Louisville Cardinalsaverage audiencefull telecast1,564,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Iowa State Cyclonesaverage audiencefull telecast594,000finalpress-attributedSports Media Watch
UCLA Bruins at California Golden Bearsaverage audiencefull telecast579,000finalpress-attributedSports Media Watch
Duke Blue Devils at Miami Hurricanesaverage audiencefull telecast505,000finalpress-attributedSports Media Watch
Virginia Cavaliers at Virginia Tech Hokiesaverage audiencefull telecast453,000finalpress-attributedSports Media Watch
Wyoming Cowboys at New Mexico Lobosaverage audiencefull telecast333,000finalpress-attributedSports Media Watch
Utah State Aggies at BYU Cougarsaverage audiencefull telecast320,000finalpress-attributedSports Media Watch
Purdue Boilermakers at Indiana Hoosiersaverage audiencefull telecast181,000finalpress-attributedSports Media Watch
Western Kentucky Hilltoppers at Marshall Thundering Herdaverage audiencefull telecast133,000finalpress-attributedSports Media Watch
Navy Midshipmen at SMU Mustangsaverage audiencefull telecast121,000finalpress-attributedSports Media Watch
Florida Atlantic Owls at Middle Tennessee Blue Raidersaverage audiencefull telecast4,000finalpress-attributedSports Media Watch
Nebraska Cornhuskers at Iowa Hawkeyesaverage audiencefull telecast4,169,000finalpress-attributedSports Media Watch
Houston Cougars at Memphis Tigersaverage audiencefull telecast3,093,000finalpress-attributedSports Media Watch
Washington Huskies at Washington State Cougarsaverage audiencefull telecast2,818,000finalpress-attributedSports Media Watch
Arkansas Razorbacks at Missouri Tigersaverage audiencefull telecast2,498,000finalpress-attributedSports Media Watch
Baylor Bears at Texas Tech Red Raidersaverage audiencefull telecast1,787,000finalpress-attributedSports Media Watch
Arizona State Sun Devils at Arizona Wildcatsaverage audiencefull telecast1,672,000finalpress-attributedSports Media Watch
NC State Wolfpack at North Carolina Tar Heelsaverage audiencefull telecast1,384,000finalpress-attributedSports Media Watch
TCU Horned Frogs at Texas Longhornsaverage audiencefull telecast986,000finalpress-attributedSports Media Watch
Toledo Rockets at Western Michigan Broncosaverage audiencefull telecast665,000finalpress-attributedSports Media Watch
Cincinnati Bearcats at Tulsa Golden Hurricaneaverage audiencefull telecast526,000finalpress-attributedSports Media Watch

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source