Ratings Reference
Telecasts · Olympics

Rio 2016 Olympics — Prime time

21,700,000
Nielsen avg audience · via press
final · figures last changed 2016-08-20

Published figures

JSON ↓
Nielsen1 figure
average audience
full telecast · final
press-attributed · Sports Media Watch
Primetime coverage of the Rio Summer Olympics earned a 12.8 final rating and 21.7 million viewers on NBC Thursday night, down 6% in ratings and 5% in viewership from London in 2012 (13.6, 22.9M) and down 7% and 3%, respectively, from Beijing in 2008 (13.8, 22.4M). Sports Media Watch, verbatim
21,700,000
1 press attribution · no provider-published figure · single source
press-attributed = reported by press citing the provider