Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 10,389 claims · 112 revisions
10,389
claims on the record
updated 2026-09-14
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
World Series Game 5average audiencefull telecast15,787,000finalpress-attributedWikipedia
World Series Game 4average audiencefull telecast15,479,000finalpress-attributedWikipedia
World Series Game 3average audiencefull telecast9,836,000finalpress-attributedWikipedia
World Series Game 2average audiencefull telecast12,777,000finalpress-attributedWikipedia
World Series Game 1average audiencefull telecast14,634,000finalpress-attributedWikipedia
ALCS Game 7average audiencefull telecast13,360,000finalpress-attributedSports Media Watch
ALCS Game 6average audiencefull telecast8,930,000finalpress-attributedSports Media Watch
ALCS Game 5average audiencefull telecast7,210,000finalpress-attributedSports Media Watch
NLCS Game 5average audiencefull telecast8,030,000finalpress-attributedSports Media Watch
ALCS Game 4average audiencefull telecast5,730,000finalpress-attributedSports Media Watch
ALCS Game 3average audiencefull telecast4,500,000finalpress-attributedSports Media Watch
NLCS Game 4average audiencefull telecast7,710,000finalpress-attributedSports Media Watch
NLCS Game 3average audiencefull telecast8,840,000finalpress-attributedSports Media Watch
ALCS Game 2average audiencefull telecast6,090,000finalpress-attributedSports Media Watch
ALCS Game 1average audiencefull telecast6,690,000finalpress-attributedSports Media Watch
NLCS Game 2average audiencefull telecast5,020,000finalpress-attributedSports Media Watch
NLCS Game 1average audiencefull telecast7,740,000finalpress-attributedSports Media Watch
PGA Championship Round 4average audiencefull telecast4,000,000finalpress-attributedSports Media Watch
British Open Championship Round 4average audiencefull telecast4,600,000finalpress-attributedSports Media Watch
NBA Finals Game 6average audiencefull telecast17,390,000finalpress-attributedWikipedia
NBA Finals Game 5average audiencefull telecast16,880,000finalpress-attributedWikipedia
U.S. Open Championship Round 4average audiencefull telecast12,100,000finalpress-attributedSports Media Watch
NBA Finals Game 4average audiencefull telecast13,760,000finalpress-attributedWikipedia
NBA Finals Game 3average audiencefull telecast14,510,000finalpress-attributedWikipedia
NBA Finals Game 2average audiencefull telecast13,500,000finalpress-attributedWikipedia
NBA Finals Game 1average audiencefull telecast13,380,000finalpress-attributedWikipedia
Stanley Cup Final Game 6average audiencefull telecast6,779,000finalpress-attributedWikipedia
Stanley Cup Final Game 5average audiencefull telecast6,247,000finalpress-attributedWikipedia
Stanley Cup Final Game 4average audiencefull telecast4,044,000finalpress-attributedWikipedia
Eastern Conference Finals Game 6average audiencefull telecast6,445,000finalpress-attributedSports Media Watch
Western Conference Finals Game 5average audiencefull telecast6,794,000finalpress-attributedSports Media Watch
Stanley Cup Final Game 3average audiencefull telecast4,041,000finalpress-attributedWikipedia
Eastern Conference Finals Game 5average audiencefull telecast6,434,000finalpress-attributedSports Media Watch
Western Conference Finals Game 4average audiencefull telecast7,247,000finalpress-attributedSports Media Watch
Stanley Cup Final Game 2average audiencefull telecast2,608,000finalpress-attributedWikipedia
Eastern Conference Finals Game 4average audiencefull telecast6,086,000finalpress-attributedSports Media Watch
Western Conference Finals Game 3average audiencefull telecast5,729,000finalpress-attributedSports Media Watch
Stanley Cup Final Game 1average audiencefull telecast2,352,000finalpress-attributedWikipedia
Eastern Conference Finals Game 3average audiencefull telecast5,454,000finalpress-attributedSports Media Watch
Western Conference Finals Game 2average audiencefull telecast5,513,000finalpress-attributedSports Media Watch
Eastern Conference Finals Game 2average audiencefull telecast5,698,000finalpress-attributedSports Media Watch
Western Conference Finals Game 1average audiencefull telecast6,190,000finalpress-attributedSports Media Watch
Eastern Conference Finals Game 1average audiencefull telecast5,431,000finalpress-attributedSports Media Watch
Masters Tournament Round 4average audiencefull telecast13,100,000finalpress-attributedSports Media Watch
2008 NCAA championship gameaverage audiencefull telecast19,501,000finalpress-attributedSports Media Watch
2008 NCAA national semifinalaverage audiencefull telecast14,435,000finalpress-attributedSports Media Watch
2008 NCAA national semifinalaverage audiencefull telecast11,770,000finalpress-attributedSports Media Watch
Daytona 500average audiencefull telecast17,800,000finalpress-attributedWikipedia
NBA All-Star Gameaverage audiencefull telecast6,330,000finalpress-attributedWikipedia
Super Bowl XLIIaverage audiencefull telecast97,448,000finalconfirmedNielsen
Super Bowl XLIIhousehold ratingfull telecast43.1 HHfinalconfirmedNielsen
NFC Championship Gameaverage audiencefull telecast53,937,000finalpress-attributedSports Media Watch
AFC Championship Gameaverage audiencefull telecast44,840,000finalpress-attributedSports Media Watch
NHL Winter Classicaverage audiencefull telecast3,750,000finalpress-attributedWikipedia

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source