Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 14,379 claims · 131 revisions
14,379
claims on the record
updated 2026-10-30
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Green Bay Packers at Atlanta Falconsaverage audiencefull telecast
split window (“featuring Packers-Falcons”)
16,590,000finalpress-attributedSports Media Watch
Kansas City Chiefs at Jacksonville Jaguarsaverage audiencefull telecast
split window (“mostly Chiefs-Jaguars”)
16,510,000finalpress-attributedSports Media Watch
2023 Singapore Grand Prixaverage audiencefull telecast1,180,000finalpress-attributedSports Media Watch
Colorado State Rams at Colorado Buffaloesaverage audiencefull telecast9,300,000finalpress-attributedWikipedia
Bristol Night Raceaverage audiencefull telecast1,560,000finalpress-attributedSports Media Watch
South Carolina Gamecocks at Georgia Bulldogsaverage audiencefull telecast
TV only
5,420,000finalpress-attributedSports Media Watch
Tennessee Volunteers at Florida Gatorsaverage audiencefull telecast
TV only
5,310,000finalpress-attributedSports Media Watch
Penn State Nittany Lions at Illinois Fighting Illiniaverage audiencefull telecast3,220,000finalpress-attributedSports Media Watch
Western Kentucky Hilltoppers at Ohio State Buckeyesaverage audiencefull telecast2,820,000finalpress-attributedSports Media Watch
TCU Horned Frogs at Houston Cougarsaverage audiencefull telecast1,200,000finalpress-attributedSports Media Watch
Pittsburgh Panthers at West Virginia Mountaineersaverage audiencefull telecast2,410,000finalpress-attributedSports Media Watch
Syracuse Orange at Purdue Boilermakersaverage audiencefull telecast1,250,000finalpress-attributedSports Media Watch
Bowling Green Falcons at Michigan Wolverinesaverage audiencefull telecast
TV only
1,320,000finalpress-attributedSports Media Watch
NASCAR Cup Bristolaverage audiencefull telecast1,560,000finalpress-attributedSports Media Watch
Colorado State Rams at Colorado Buffaloespeak audiencefull telecast11,100,000finalpress-attributedSports Media Watch
Alabama Crimson Tide at South Florida Bullsaverage audiencefull telecast4,840,000finalpress-attributedSports Media Watch
Florida State Seminoles at Boston College Eaglesaverage audiencefull telecast3,480,000finalpress-attributedSports Media Watch
LSU Tigers at Mississippi State Bulldogsaverage audiencefull telecast2,800,000finalpress-attributedSports Media Watch
Minnesota Golden Gophers at North Carolina Tar Heelsaverage audiencefull telecast1,580,000finalpress-attributedSports Media Watch
BYU Cougars at Arkansas Razorbacksaverage audiencefull telecast1,080,000finalpress-attributedSports Media Watch
Northern Illinois Huskies at Nebraska Cornhuskersaverage audiencefull telecast907,000finalpress-attributedSports Media Watch
Oklahoma Sooners at Tulsa Golden Hurricaneaverage audiencefull telecast641,000finalpress-attributedSports Media Watch
San Diego State Aztecs at Oregon State Beaversaverage audiencefull telecast418,000finalpress-attributedSports Media Watch
Wake Forest Demon Deacons at Old Dominion Monarchsaverage audiencefull telecast324,000finalpress-attributedSports Media Watch
North Dakota Fighting Hawks at Boise State Broncosaverage audiencefull telecast247,000finalpress-attributedSports Media Watch
VMI Keydets at NC State Wolfpackaverage audiencefull telecast205,000finalpress-attributedSports Media Watch
Fresno State Bulldogs at Arizona State Sun Devilsaverage audiencefull telecast195,000finalpress-attributedSports Media Watch
Iowa State Cyclones at Ohio Bobcatsaverage audiencefull telecast162,000finalpress-attributedSports Media Watch
Akron Zips at Kentucky Wildcatsaverage audiencefull telecast115,000finalpress-attributedSports Media Watch
James Madison Dukes at Troy Trojansaverage audiencefull telecast81,000finalpress-attributedSports Media Watch
Tulane Green Wave at Southern Miss Golden Eaglesaverage audiencefull telecast53,000finalpress-attributedSports Media Watch
Army Black Knights at UTSA Roadrunnersaverage audiencefull telecast916,000finalpress-attributedSports Media Watch
Virginia Cavaliers at Maryland Terrapinsaverage audiencefull telecast776,000finalpress-attributedSports Media Watch
Minnesota Vikings at Philadelphia Eaglesaverage audiencefull telecast15,050,000finalpress-attributedSports Media Watch
Navy Midshipmen at Memphis Tigersaverage audiencefull telecast1,050,000finalpress-attributedSports Media Watch
Chicago Sky at Las Vegas Acesaverage audiencefull telecast373,000finalpress-attributedSports Media Watch
New York Yankees at Boston Red Soxaverage audiencefull telecast430,000finalpress-attributedSports Media Watch
Buffalo Bills at New York Jetsaverage audiencefull telecast
TV only
22,640,000finalpress-attributedSports Media Watch
Cincinnati Bengals at Cleveland Brownsaverage audiencefull telecast
split window (“featuring Bengals-Browns”)
12,821,000finalpress-attributedAwful Announcing
San Francisco 49ers at Pittsburgh Steelersaverage audiencefull telecast
split window (“featuring 49ers-Steelers”)
10,190,000finalpress-attributedSports Media Watch
Dallas Cowboys at New York Giantsaverage audiencefull telecast
TV only
20,180,000supersededpress-attributedSports Media Watch
Firestone Grand Prix of Montereyaverage audiencefull telecast538,000finalpress-attributedSports Media Watch
Green Bay Packers at Chicago Bearsaverage audiencefull telecast
split window (“in 84% of markets”)
16,270,000finalpress-attributedSports Media Watch
Dallas Cowboys at New York Giantsaverage audiencefull telecast21,800,000finalpress-attributedSports Media Watch
Philadelphia Eagles at New England Patriotsaverage audiencefull telecast
split window (“in 69% of markets”)
21,350,000finalpress-attributedSports Media Watch
US Open men's singles finalaverage audiencematch only2,320,000finalpress-attributedSports Media Watch
NASCAR Cup Kansasaverage audiencefull telecast1,760,000finalpress-attributedSports Media Watch
Texas Longhorns at Alabama Crimson Tideaverage audiencefull telecast8,760,000finalpress-attributedWikipedia
2023 US Open Tennis, Women's Singles Final - Coco Gauff vs Aryna Sabalenkaaverage audiencematch only3,420,000finalpress-attributedSports Media Watch
Nebraska Cornhuskers at Colorado Buffaloesaverage audiencefull telecast8,730,000finalpress-attributedSports Media Watch
Texas A&M Aggies at Miami Hurricanesaverage audiencefull telecast4,020,000finalpress-attributedSports Media Watch
Iowa Hawkeyes at Iowa State Cyclonesaverage audiencefull telecast3,380,000finalpress-attributedSports Media Watch
UNLV Rebels at Michigan Wolverinesaverage audiencefull telecast2,970,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at NC State Wolfpackaverage audiencefull telecast2,930,000finalpress-attributedSports Media Watch
Oregon Ducks at Texas Tech Red Raidersaverage audiencefull telecast2,550,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Washington State Cougarsaverage audiencefull telecast2,280,000finalpress-attributedSports Media Watch
Auburn Tigers at California Golden Bearsaverage audiencefull telecast2,230,000finalpress-attributedSports Media Watch
Stanford Cardinal at USC Trojansaverage audiencefull telecast1,750,000finalpress-attributedSports Media Watch
Ole Miss Rebels at Tulane Green Waveaverage audiencefull telecast1,440,000finalpress-attributedSports Media Watch
Utah Utes at Baylor Bearsaverage audiencefull telecast1,310,000finalpress-attributedSports Media Watch
Youngstown State Penguins at Ohio State Buckeyesaverage audiencefull telecast1,220,000finalpress-attributedSports Media Watch
UCLA Bruins at San Diego State Aztecsaverage audiencefull telecast1,080,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at Arizona State Sun Devilsaverage audiencefull telecast691,000finalpress-attributedSports Media Watch
Charlotte 49ers at Maryland Terrapinsaverage audiencefull telecast665,000finalpress-attributedSports Media Watch
Cincinnati Bearcats at Pittsburgh Panthersaverage audiencefull telecast617,000finalpress-attributedSports Media Watch
UCF Knights at Boise State Broncosaverage audiencefull telecast306,000finalpress-attributedSports Media Watch
Purdue Boilermakers at Virginia Tech Hokiesaverage audiencefull telecast294,000finalpress-attributedSports Media Watch
Troy Trojans at Kansas State Wildcatsaverage audiencefull telecast282,000finalpress-attributedSports Media Watch
McNeese Cowboys at Florida Gatorsaverage audiencefull telecast150,000finalpress-attributedSports Media Watch
James Madison Dukes at Virginia Cavaliersaverage audiencefull telecast119,000finalpress-attributedSports Media Watch
Marshall Thundering Herd at East Carolina Piratesaverage audiencefull telecast90,000finalpress-attributedSports Media Watch
Houston Cougars at Rice Owlsaverage audiencefull telecast83,000finalpress-attributedSports Media Watch
Illinois Fighting Illini at Kansas Jayhawksaverage audiencefull telecast1,360,000finalpress-attributedSports Media Watch
Indiana State Sycamores at Indiana Hoosiersaverage audiencefull telecast243,000finalpress-attributedSports Media Watch
Detroit Lions at Kansas City Chiefsaverage audiencefull telecast24,750,000finalpress-attributedSports Media Watch
Detroit Lions at Kansas City Chiefsaverage audiencefull telecast26,800,000preliminarypress-attributedSports Media Watch
Clemson Tigers at Duke Blue Devilsaverage audiencefull telecast4,390,000finalpress-attributedSports Media Watch
LSU Tigers at Florida State Seminolesaverage audiencefull telecast9,170,000finalpress-attributedWikipedia
Southern 500average audiencefull telecast2,290,000finalpress-attributedSports Media Watch
Northwestern Wildcats at Rutgers Scarlet Knightsaverage audiencefull telecast2,680,000finalpress-attributedSports Media Watch
2023 Italian Grand Prixaverage audiencefull telecast1,050,000finalpress-attributedSports Media Watch
New York Yankees at Houston Astrosaverage audiencecombined1,330,000finalpress-attributedSports Media Watch
NASCAR Cup Darlingtonaverage audiencefull telecast2,290,000finalpress-attributedSports Media Watch
Oregon State Beavers at San José State Spartansaverage audiencefull telecast3,230,000finalpress-attributedSports Media Watch
Colorado Buffaloes at TCU Horned Frogsaverage audiencefull telecast7,260,000finalpress-attributedSports Media Watch
Rice Owls at Texas Longhornsaverage audiencefull telecast3,210,000finalpress-attributedSports Media Watch
Ohio State Buckeyes at Indiana Hoosiersaverage audiencefull telecast
TV only
4,650,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Penn State Nittany Lionsaverage audiencefull telecast3,500,000finalpress-attributedSports Media Watch
Tennessee State Tigers at Notre Dame Fighting Irishaverage audiencefull telecast1,560,000finalpress-attributedSports Media Watch
Virginia Cavaliers at Tennessee Volunteersaverage audiencefull telecast2,460,000finalpress-attributedSports Media Watch
Fresno State Bulldogs at Purdue Boilermakersaverage audiencefull telecast343,000finalpress-attributedSports Media Watch
North Carolina Tar Heels at South Carolina Gamecocksaverage audiencefull telecast3,400,000finalpress-attributedSports Media Watch
Boise State Broncos at Washington Huskiesaverage audiencefull telecast1,970,000finalpress-attributedSports Media Watch
Texas Tech Red Raiders at Wyoming Cowboysaverage audiencefull telecast1,430,000finalpress-attributedSports Media Watch
Massachusetts Minutemen at Auburn Tigersaverage audiencefull telecast1,030,000finalpress-attributedSports Media Watch
Arkansas State Red Wolves at Oklahoma Soonersaverage audiencefull telecast970,000finalpress-attributedSports Media Watch
Coastal Carolina Chanticleers at UCLA Bruinsaverage audiencefull telecast862,000finalpress-attributedSports Media Watch
New Mexico Lobos at Texas A&M Aggiesaverage audiencefull telecast794,000finalpress-attributedSports Media Watch
Buffalo Bulls at Wisconsin Badgersaverage audiencefull telecast784,000finalpress-attributedSports Media Watch
Utah State Aggies at Iowa Hawkeyesaverage audiencefull telecast561,000finalpress-attributedSports Media Watch

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source