Bowling Green Falcons at Michigan Wolverines

Nielsen average audience: 1,320,000 viewers (final), per Sports Media Watch.

Aired: 2023-09-16 Saturday
Networks: BTN
Away: Bowling Green
Home: Michigan

1,320,000

Nielsen avg audience · via press

single source · final

figures last changed 2023-09-19

Published figures

JSON

Nielsen1 figure

average audience

full telecast / TV only · final

press-attributed · Sports Media Watch

1,320,000

NBC — the Big Ten's new primetime broadcast partner — was outdrawn head-to-head by Bowling Green-Michigan on BTN, which averaged 1.32 million. Sports Media Watch, verbatim

1 press attribution · no provider-published figure · single source
press-attributed = reported by press citing the provider

College Football 2023 season

Week 3 of 15 · 206th of 459 published College Football figures in the 2023 season

Site-computed over the season's chart-eligible Nielsen average figures · computed 2026-10-30 22:05 UTC

College Football 2023 season ledger

Prior-season windows

New Mexico State Aggies at Wisconsin Badgers

2022-09-17 · BTN · Nielsen, final · Sports Media Watch

426,000

Nevada Wolf Pack at Iowa Hawkeyes

2022-09-17 · BTN · Nielsen, final · Sports Media Watch

348,000

2 windows sit the same distance from 52 weeks earlier; the site does not pick one, so no percent is computed.
Site-computed: same league, same weekday, both on BTN, nearest to 52 weeks earlier; Nielsen average, final or revised.