Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 14,429 claims · 125 revisions
14,429
claims on the record
updated 2026-11-04
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
NBA Finals Game 3household ratingfull telecast15.7 HHfinalpress-attributedWikipedia
NBA Finals Game 2household ratingfull telecast16.1 HHfinalpress-attributedWikipedia
NBA Finals Game 1household ratingfull telecast12.6 HHfinalpress-attributedWikipedia
1991 NCAA championship gameaverage audiencefull telecast29,020,000finalpress-attributedSports Media Watch
Daytona 500average audiencefull telecast10,900,000finalpress-attributedWikipedia
NBA All-Star Gameaverage audiencefull telecast10,610,000finalpress-attributedWikipedia
Super Bowl XXVaverage audiencefull telecast79,510,000finalconfirmedNielsen
Super Bowl XXVhousehold ratingfull telecast41.9 HHfinalconfirmedNielsen
World Series Game 4average audiencefull telecast32,910,000finalpress-attributedWikipedia
World Series Game 3average audiencefull telecast28,720,000finalpress-attributedWikipedia
World Series Game 2average audiencefull telecast30,570,000finalpress-attributedWikipedia
World Series Game 1average audiencefull telecast28,600,000finalpress-attributedWikipedia
NBA Finals Game 5household ratingfull telecast13.2 HHfinalpress-attributedWikipedia
NBA Finals Game 4household ratingfull telecast13.4 HHfinalpress-attributedWikipedia
NBA Finals Game 3household ratingfull telecast10.8 HHfinalpress-attributedWikipedia
NBA Finals Game 2household ratingfull telecast12.2 HHfinalpress-attributedWikipedia
NBA Finals Game 1household ratingfull telecast11.8 HHfinalpress-attributedWikipedia
1990 NCAA championship gameaverage audiencefull telecast29,260,000finalpress-attributedSports Media Watch
Daytona 500average audiencefull telecast10,500,000finalpress-attributedWikipedia
NBA All-Star Gameaverage audiencefull telecast13,200,000finalpress-attributedWikipedia
Super Bowl XXIVaverage audiencefull telecast73,852,000finalconfirmedNielsen
Super Bowl XXIVhousehold ratingfull telecast39.0 HHfinalconfirmedNielsen
World Series Game 4average audiencefull telecast21,640,000finalpress-attributedWikipedia
World Series Game 3average audiencefull telecast26,610,000finalpress-attributedWikipedia
World Series Game 2average audiencefull telecast25,410,000finalpress-attributedWikipedia
World Series Game 1average audiencefull telecast25,030,000finalpress-attributedWikipedia
NBA Finals Game 4household ratingfull telecast17.4 HHfinalpress-attributedWikipedia
NBA Finals Game 3household ratingfull telecast13.2 HHfinalpress-attributedWikipedia
NBA Finals Game 2household ratingfull telecast15.6 HHfinalpress-attributedWikipedia
NBA Finals Game 1household ratingfull telecast14.0 HHfinalpress-attributedWikipedia
1989 NCAA championship gameaverage audiencefull telecast31,120,000finalpress-attributedSports Media Watch
Daytona 500average audiencefull telecast12,000,000finalpress-attributedWikipedia
Super Bowl XXIIIaverage audiencefull telecast81,590,000finalconfirmedNielsen
Super Bowl XXIIIhousehold ratingfull telecast43.5 HHfinalconfirmedNielsen
World Series Game 5average audiencefull telecast38,800,000finalpress-attributedWikipedia
World Series Game 4average audiencefull telecast33,960,000finalpress-attributedWikipedia
World Series Game 3average audiencefull telecast34,990,000finalpress-attributedWikipedia
World Series Game 2average audiencefull telecast34,700,000finalpress-attributedWikipedia
World Series Game 1average audiencefull telecast30,350,000finalpress-attributedWikipedia
NBA Finals Game 7household ratingfull telecast21.2 HHfinalpress-attributedWikipedia
NBA Finals Game 6household ratingfull telecast14.4 HHfinalpress-attributedWikipedia
NBA Finals Game 5household ratingfull telecast16.1 HHfinalpress-attributedWikipedia
NBA Finals Game 4household ratingfull telecast14.8 HHfinalpress-attributedWikipedia
NBA Finals Game 3household ratingfull telecast12.0 HHfinalpress-attributedWikipedia
NBA Finals Game 2household ratingfull telecast14.8 HHfinalpress-attributedWikipedia
NBA Finals Game 1household ratingfull telecast13.9 HHfinalpress-attributedWikipedia
1988 NCAA championship gameaverage audiencefull telecast26,690,000finalpress-attributedSports Media Watch
Daytona 500average audiencefull telecast10,000,000finalpress-attributedWikipedia
Super Bowl XXIIaverage audiencefull telecast80,140,000finalconfirmedNielsen
Super Bowl XXIIhousehold ratingfull telecast41.9 HHfinalconfirmedNielsen
World Series Game 7average audiencefull telecast51,180,000finalpress-attributedWikipedia
World Series Game 6average audiencefull telecast29,090,000finalpress-attributedWikipedia
World Series Game 5average audiencefull telecast32,550,000finalpress-attributedWikipedia
World Series Game 4average audiencefull telecast34,040,000finalpress-attributedWikipedia
World Series Game 3average audiencefull telecast34,990,000finalpress-attributedWikipedia
World Series Game 2average audiencefull telecast33,660,000finalpress-attributedWikipedia
World Series Game 1average audiencefull telecast30,570,000finalpress-attributedWikipedia
NBA Finals Game 6household ratingfull telecast17.3 HHfinalpress-attributedWikipedia
NBA Finals Game 5household ratingfull telecast18.9 HHfinalpress-attributedWikipedia
NBA Finals Game 4household ratingfull telecast18.9 HHfinalpress-attributedWikipedia
NBA Finals Game 3household ratingfull telecast11.9 HHfinalpress-attributedWikipedia
NBA Finals Game 2household ratingfull telecast14.6 HHfinalpress-attributedWikipedia
NBA Finals Game 1household ratingfull telecast13.8 HHfinalpress-attributedWikipedia
1987 NCAA championship gameaverage audiencefull telecast32,060,000finalpress-attributedSports Media Watch
Daytona 500average audiencefull telecast12,400,000finalpress-attributedWikipedia
Super Bowl XXIaverage audiencefull telecast87,190,000finalconfirmedNielsen
Super Bowl XXIhousehold ratingfull telecast45.8 HHfinalconfirmedNielsen
World Series Game 7average audiencefull telecast52,100,000finalpress-attributedSports Media Watch
World Series Game 6average audiencefull telecast44,510,000finalpress-attributedWikipedia
World Series Game 5average audiencefull telecast38,710,000finalpress-attributedWikipedia
World Series Game 4average audiencefull telecast34,490,000finalpress-attributedWikipedia
World Series Game 3average audiencefull telecast33,200,000finalpress-attributedWikipedia
World Series Game 2average audiencefull telecast32,340,000finalpress-attributedWikipedia
World Series Game 1average audiencefull telecast33,100,000finalpress-attributedWikipedia
NBA Finals Game 6household ratingfull telecast14.2 HHfinalpress-attributedWikipedia
NBA Finals Game 5household ratingfull telecast16.9 HHfinalpress-attributedWikipedia
NBA Finals Game 4household ratingfull telecast15.4 HHfinalpress-attributedWikipedia
NBA Finals Game 3household ratingfull telecast13.4 HHfinalpress-attributedWikipedia
NBA Finals Game 2household ratingfull telecast14.8 HHfinalpress-attributedWikipedia
NBA Finals Game 1household ratingfull telecast9.9 HHfinalpress-attributedWikipedia
1986 NCAA championship gameaverage audiencefull telecast28,710,000finalpress-attributedSports Media Watch
Daytona 500average audiencefull telecast10,300,000finalpress-attributedWikipedia
Super Bowl XXaverage audiencefull telecast92,570,000finalconfirmedNielsen
Super Bowl XXhousehold ratingfull telecast48.3 HHfinalconfirmedNielsen
World Series Game 7average audiencefull telecast45,000,000finalpress-attributedWikipedia
World Series Game 6average audiencefull telecast34,860,000finalpress-attributedWikipedia
World Series Game 5average audiencefull telecast30,950,000finalpress-attributedWikipedia
World Series Game 4average audiencefull telecast35,040,000finalpress-attributedWikipedia
World Series Game 3average audiencefull telecast32,800,000finalpress-attributedWikipedia
World Series Game 2average audiencefull telecast31,770,000finalpress-attributedWikipedia
World Series Game 1average audiencefull telecast31,510,000finalpress-attributedWikipedia
NBA Finals Game 6household ratingfull telecast15.3 HHfinalpress-attributedWikipedia
NBA Finals Game 5household ratingfull telecast15.3 HHfinalpress-attributedWikipedia
NBA Finals Game 4household ratingfull telecast17.0 HHfinalpress-attributedWikipedia
NBA Finals Game 2household ratingfull telecast14.3 HHfinalpress-attributedWikipedia
1985 NCAA championship gameaverage audiencefull telecast31,230,000finalpress-attributedSports Media Watch
Daytona 500average audiencefull telecast9,800,000finalpress-attributedWikipedia
Super Bowl XIXaverage audiencefull telecast85,530,000finalconfirmedNielsen
Super Bowl XIXhousehold ratingfull telecast46.4 HHfinalconfirmedNielsen
World Series Game 5average audiencefull telecast28,580,000finalpress-attributedWikipedia

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source