Ratings Reference
Telecasts · NFL

Super Bowl XXIII

1989-01-22 · NFL · NBC
81,590,000
Nielsen avg audience
final · figures last changed 2026-02-11

Published figures

JSON ↓
Nielsen2 figures
average audienceLead figure
full telecast / panel-only · final
confirmed · Nielsen
XXIII NBC 81,590,000 43.5 Jan. 22, 1989 Nielsen, verbatim
81,590,000
household rating
full telecast / panel-only · final
confirmed · Nielsen
XXIII NBC 81,590,000 43.5 Jan. 22, 1989 Nielsen, verbatim
43.5 HH
2 provider figures · provider-confirmed
confirmed = published by the provider