Claims
| telecast telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one. Methodology → | metric metric average audience, peak audience, or total reach, as defined under Metric definitions. Methodology → | cut | value value viewers, as published. Stored as a whole number; we do not round. Methodology → | status status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed. Methodology → | attr attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published. Methodology → | source source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr). Methodology → |
|---|---|---|---|---|---|---|
| New York Giants at Green Bay Packers | average audience | full telecast | 39,300,000 | final | press-attributed | Sports Media Watch |
| Miami Dolphins at Pittsburgh Steelers | average audience | full telecast | 29,900,000 | final | press-attributed | Sports Media Watch |
| NHL Wild–Ducks | average audience | full telecast | 287,000 | final | press-attributed | Sports Media Watch |
| Detroit Lions at Seattle Seahawks | average audience | full telecast | 26,900,000 | final | press-attributed | Sports Media Watch |
| Oakland Raiders at Houston Texans | average audience | full telecast | 25,100,000 | final | press-attributed | Sports Media Watch |
| NHL Sabres–Blackhawks | average audience | full telecast | 262,000 | final | press-attributed | Sports Media Watch |
| USC Trojans at Penn State Nittany Lions | average audience | full telecast | 15,740,000 | final | press-attributed | Sports Media Watch |
| Auburn Tigers at Oklahoma Sooners | average audience | full telecast | 9,515,000 | final | press-attributed | Sports Media Watch |
| Florida Gators at Iowa Hawkeyes | average audience | full telecast | 6,106,000 | final | press-attributed | Sports Media Watch |
| Western Michigan Broncos at Wisconsin Badgers | average audience | full telecast | 5,442,000 | final | press-attributed | Sports Media Watch |
| NHL Winter Classic | average audience | full telecast | 2,560,000 | final | press-attributed | Wikipedia |
| Green Bay Packers at Detroit Lions | average audience | full telecast | 23,800,000 | final | press-attributed | Sports Media Watch |
| New York Giants at Washington Redskins | average audience | full telecast split window (“(76%)”) | 22,400,000 | final | press-attributed | Sports Media Watch |
| Dallas Cowboys at Philadelphia Eagles | average audience | full telecast split window (“(79%)”) | 17,000,000 | final | press-attributed | Sports Media Watch |
| New England Patriots at Miami Dolphins | average audience | full telecast split window (“(61%)”) | 16,600,000 | final | press-attributed | Sports Media Watch |
Eras
| era era a span during which one measurement methodology was in effect, as described under Measurement eras. Methodology → | from | to | notes | source source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr). Methodology → |
|---|---|---|---|---|
| Panel-only | 2026-05-01 | current | NASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md). | source |
| Big Data + Panel | 2025-09-01 | current | Rolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement. | source |
| Panel + Out-of-Home | 2020-09-01 | 2025-09-01 | Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH. | source |
| Before Out-of-Home | 1950-01-01 | 2020-09-01 | National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020). | source |