Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 14,379 claims · 131 revisions
14,379
claims on the record
updated 2026-10-30
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Dallas Cowboys at Denver Broncosaverage audiencefull telecast
split window (“mostly Cowboys-Broncos”)
25,330,000finalpress-attributedSports Media Watch
Green Bay Packers at Pittsburgh Steelersaverage audiencefull telecast23,260,000preliminarypress-attributedThe TV Ratings Guide
World Series Game 2average audiencefull telecast11,399,000finalpress-attributedWikipedia
Alabama Crimson Tide at South Carolina Gamecocksaverage audiencefull telecast7,842,000finalpress-attributedOn3
Texas A&M Aggies at LSU Tigersaverage audiencefull telecast6,759,800finalpress-attributedOn3
Ole Miss Rebels at Oklahoma Soonersaverage audiencefull telecast6,554,000finalpress-attributedOn3
Michigan Wolverines at Michigan State Spartansaverage audiencefull telecast3,634,000finalpress-attributedOn3
Missouri Tigers at Vanderbilt Commodoresaverage audiencefull telecast3,072,000finalpress-attributedOn3
UCLA Bruins at Indiana Hoosiersaverage audiencefull telecast3,023,000finalpress-attributedOn3
BYU Cougars at Iowa State Cyclonesaverage audiencefull telecast2,659,000finalpress-attributedOn3
Minnesota Golden Gophers at Iowa Hawkeyesaverage audiencefull telecast1,598,000finalpress-attributedOn3
Utah Utes at Colorado Buffaloesaverage audiencefull telecast1,291,000finalpress-attributedOn3
Syracuse Orange at Georgia Tech Yellow Jacketsaverage audiencefull telecast1,271,000finalpress-attributedOn3
Stanford Cardinal at Miami Hurricanesaverage audiencefull telecast1,212,000finalpress-attributedOn3
Wisconsin Badgers at Oregon Ducksaverage audiencefull telecast1,166,000finalpress-attributedOn3
Northwestern Wildcats at Nebraska Cornhuskersaverage audiencefull telecast835,000finalpress-attributedOn3
Illinois Fighting Illini at Washington Huskiesaverage audiencefull telecast773,000finalpress-attributedOn3
Kansas State Wildcats at Kansas Jayhawksaverage audiencefull telecast467,000finalpress-attributedOn3
Baylor Bears at Cincinnati Bearcatsaverage audiencefull telecast453,000finalpress-attributedOn3
Houston Cougars at Arizona State Sun Devilsaverage audiencefull telecast402,000finalpress-attributedOn3
Toledo Rockets at Washington State Cougarsaverage audiencefull telecast311,000finalpress-attributedOn3
SMU Mustangs at Wake Forest Demon Deaconsaverage audiencefull telecast285,000finalpress-attributedOn3
San Diego State Aztecs at Fresno State Bulldogsaverage audiencefull telecast265,000finalpress-attributedOn3
Rutgers Scarlet Knights at Purdue Boilermakersaverage audiencefull telecast212,000finalpress-attributedOn3
Oklahoma State Cowboys at Texas Tech Red Raidersaverage audiencefull telecast109,500finalpress-attributedOn3
Appalachian State Mountaineers at Old Dominion Monarchsaverage audiencefull telecast33,000finalpress-attributedOn3
Texas A&M Aggies at LSU Tigersaverage audiencewindow6,930,000preliminarypress-attributedThe TV Ratings Guide
Michigan Wolverines at Michigan State Spartansaverage audiencewindow3,600,000preliminarypress-attributedThe TV Ratings Guide
South Florida Bulls at Memphis Tigersaverage audiencefull telecast392,000finalpress-attributedSports Media Watch
Alabama Crimson Tide at South Carolina Gamecocksaverage audiencefull telecast7,840,000finalpress-attributedSports Media Watch
Texas A&M Aggies at LSU Tigersaverage audiencefull telecast6,760,000finalpress-attributedSports Media Watch
Ole Miss Rebels at Oklahoma Soonersaverage audiencefull telecast6,550,000finalpress-attributedSports Media Watch
Michigan Wolverines at Michigan State Spartansaverage audiencefull telecast3,630,000finalpress-attributedSports Media Watch
Missouri Tigers at Vanderbilt Commodoresaverage audiencefull telecast3,070,000finalpress-attributedSports Media Watch
UCLA Bruins at Indiana Hoosiersaverage audiencefull telecast3,020,000finalpress-attributedSports Media Watch
Minnesota Golden Gophers at Iowa Hawkeyesaverage audiencefull telecast1,600,000finalpress-attributedSports Media Watch
Utah Utes at Colorado Buffaloesaverage audiencefull telecast1,290,000finalpress-attributedSports Media Watch
Syracuse Orange at Georgia Tech Yellow Jacketsaverage audiencefull telecast1,270,000finalpress-attributedSports Media Watch
Stanford Cardinal at Miami Hurricanesaverage audiencefull telecast1,210,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Oregon Ducksaverage audiencefull telecast1,170,000finalpress-attributedSports Media Watch
Baylor Bears at Cincinnati Bearcatsaverage audiencefull telecast453,000finalpress-attributedSports Media Watch
Houston Cougars at Arizona State Sun Devilsaverage audiencefull telecast402,000finalpress-attributedSports Media Watch
Toledo Rockets at Washington State Cougarsaverage audiencefull telecast311,000finalpress-attributedSports Media Watch
SMU Mustangs at Wake Forest Demon Deaconsaverage audiencefull telecast285,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at Texas Tech Red Raidersaverage audiencefull telecast110,000finalpress-attributedSports Media Watch
Appalachian State Mountaineers at Old Dominion Monarchsaverage audiencefull telecast33,000finalpress-attributedSports Media Watch
World Series Game 1average audiencefull telecast12,499,000finalpress-attributedWikipedia
Virginia Tech Hokies at California Golden Bearsaverage audiencefull telecast1,106,000finalpress-attributedOn3
North Texas Mean Green at Charlotte 49ersaverage audiencefull telecast317,000finalpress-attributedOn3
Virginia Tech Hokies at California Golden Bearsaverage audiencefull telecast1,090,000preliminarypress-attributedThe TV Ratings Guide
North Texas Mean Green at Charlotte 49ersaverage audiencefull telecast310,000preliminarypress-attributedThe TV Ratings Guide
Boston Celtics at New York Knicksaverage audiencefull telecast1,170,000finalpress-attributedSports Media Watch
Virginia Tech Hokies at California Golden Bearsaverage audiencefull telecast1,110,000finalpress-attributedSports Media Watch
North Texas Mean Green at Charlotte 49ersaverage audiencefull telecast317,000finalpress-attributedSports Media Watch
South Alabama Jaguars at Georgia State Panthersaverage audiencefull telecast399,800finalpress-attributedOn3
Oklahoma City Thunder at Indiana Pacersaverage audiencefull telecast1,980,000preliminarypress-attributedThe TV Ratings Guide
South Alabama Jaguars at Georgia State Panthersaverage audiencefull telecast400,000finalpress-attributedSports Media Watch
NBA Cavaliers–Knicksaverage audiencefull telecast2,170,000finalpress-attributedSports Media Watch
NBA Spurs–Mavericksaverage audiencefull telecast2,490,000finalpress-attributedSports Media Watch
Middle Tennessee Blue Raiders at Delaware Blue Hensaverage audiencefull telecast417,000finalpress-attributedOn3
NBA Cavaliers–Knickspeak audiencefull telecast2,840,000finalconfirmedESPN
NBA Spurs–Maverickspeak audiencefull telecast2,860,000finalconfirmedESPN
Detroit Red Wings at Buffalo Sabresaverage audiencefull telecast260,000preliminarypress-attributedThe TV Ratings Guide
Middle Tennessee Blue Raiders at Delaware Blue Hensaverage audiencefull telecast417,000finalpress-attributedSports Media Watch
NBA Rockets–Thunderaverage audiencefull telecast5,900,000finalpress-attributedAwful Announcing
Kennesaw State Owls at Florida International Panthersaverage audiencefull telecast282,000finalpress-attributedOn3
NBA Rockets–Thunderaverage audiencewindow5,100,000preliminarypress-attributedThe TV Ratings Guide
Florida Panthers at Boston Bruinsaverage audiencefull telecast820,000preliminarypress-attributedThe TV Ratings Guide
Golden State Warriors at Los Angeles Lakersaverage audiencefull telecast5,100,000finalpress-attributedAwful Announcing
Kennesaw State Owls at Florida International Panthersaverage audiencefull telecast282,000finalpress-attributedSports Media Watch
Tampa Bay Buccaneers at Detroit Lionsaverage audiencefull telecast
TV only
18,800,000finalpress-attributedSports Media Watch
Seattle Mariners at Toronto Blue Jaysaverage audienceper network8,920,000preliminarypress-attributedThe TV Ratings Guide
Tampa Bay Buccaneers at Detroit Lionsaverage audienceper network8,400,000preliminarypress-attributedThe TV Ratings Guide
Seattle Mariners at Toronto Blue Jaysaverage audienceper network3,540,000preliminarypress-attributedThe TV Ratings Guide
Seattle Mariners at Toronto Blue Jaysaverage audiencecombined8,910,000finalpress-attributedSports Media Watch
Washington Commanders at Dallas Cowboysaverage audiencefull telecast
split window (“mostly Commanders-Cowboys”)
25,630,000finalpress-attributedSports Media Watch
Los Angeles Rams at Jacksonville Jaguarsaverage audiencefull telecast5,260,000finalpress-attributedSports Media Watch
Atlanta Falcons at San Francisco 49ersaverage audiencefull telecast17,890,000preliminarypress-attributedThe TV Ratings Guide
Seattle Mariners at Toronto Blue Jaysaverage audiencefull telecast5,140,000preliminarypress-attributedThe TV Ratings Guide
Las Vegas Raiders at Kansas City Chiefsaverage audiencefull telecast
split window (“singleheader window”)
17,840,000finalpress-attributedSports Media Watch
Ole Miss Rebels at Georgia Bulldogsaverage audiencefull telecast9,787,000finalpress-attributedOn3
Tennessee Volunteers at Alabama Crimson Tideaverage audiencefull telecast8,011,000finalpress-attributedOn3
LSU Tigers at Vanderbilt Commodoresaverage audiencefull telecast5,935,000finalpress-attributedOn3
USC Trojans at Notre Dame Fighting Irishaverage audiencefull telecast4,600,000finalpress-attributedOn3
Washington Huskies at Michigan Wolverinesaverage audiencefull telecast4,321,000finalpress-attributedOn3
Ohio State Buckeyes at Wisconsin Badgersaverage audiencefull telecast4,000,000finalpress-attributedOn3
Texas Longhorns at Kentucky Wildcatsaverage audiencefull telecast2,639,000finalpress-attributedOn3
Texas Tech Red Raiders at Arizona State Sun Devilsaverage audiencefull telecast2,558,000finalpress-attributedOn3
Utah Utes at BYU Cougarsaverage audiencefull telecast1,970,000finalpress-attributedThe TV Ratings Guide
Duke Blue Devils at Georgia Tech Yellow Jacketsaverage audiencefull telecast1,714,000finalpress-attributedOn3
Arkansas Razorbacks at Texas A&M Aggiesaverage audiencefull telecast1,569,000finalpress-attributedOn3
Florida State Seminoles at Stanford Cardinalaverage audiencefull telecast1,415,000finalpress-attributedOn3
Baylor Bears at TCU Horned Frogsaverage audiencefull telecast423,000finalpress-attributedOn3
Cincinnati Bearcats at Oklahoma State Cowboysaverage audiencefull telecast316,000finalpress-attributedOn3
Memphis Tigers at UAB Blazersaverage audiencefull telecast246,000finalpress-attributedOn3
Army Black Knights at Tulane Green Waveaverage audiencefull telecast70,000finalpress-attributedOn3
Florida Atlantic Owls at South Florida Bullsaverage audiencefull telecast38,000finalpress-attributedOn3
Old Dominion Monarchs at James Madison Dukesaverage audiencefull telecast37,000finalpress-attributedOn3
Tennessee Volunteers at Alabama Crimson Tideaverage audiencewindow8,010,000preliminarypress-attributedThe TV Ratings Guide
USC Trojans at Notre Dame Fighting Irishaverage audiencewindow4,640,000preliminarypress-attributedThe TV Ratings Guide

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source