Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 10,389 claims · 112 revisions
10,389
claims on the record
updated 2026-09-14
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Illinois Fighting Illini at North Carolina Tar Heelsaverage audiencefull telecast590,000finalpress-attributedSports Media Watch
UT San Antonio Roadrunners at Oklahoma State Cowboysaverage audiencefull telecast563,000finalpress-attributedSports Media Watch
Virginia Tech Hokies at Purdue Boilermakersaverage audiencefull telecast522,000finalpress-attributedSports Media Watch
South Florida Bulls at Maryland Terrapinsaverage audiencefull telecast293,000finalpress-attributedSports Media Watch
Florida State Seminoles at Boston College Eaglesaverage audiencefull telecast3,148,000finalpress-attributedSports Media Watch
Denver Broncos at Kansas City Chiefsaverage audiencefull telecast21,100,000finalpress-attributedSports Media Watch
Clemson Tigers at Louisville Cardinalsaverage audiencefull telecast1,938,000finalpress-attributedSports Media Watch
Philadelphia Eagles at Atlanta Falconsaverage audiencefull telecast13,600,000finalpress-attributedSports Media Watch
Minnesota Vikings at San Francisco 49ersaverage audiencefull telecast14,300,000finalpress-attributedSports Media Watch
New York Giants at Dallas Cowboysaverage audiencefull telecast26,800,000finalpress-attributedSports Media Watch
Baltimore Ravens at Denver Broncosaverage audiencefull telecast
split window (“(80%)”)
23,300,000finalpress-attributedSports Media Watch
Green Bay Packers at Chicago Bearsaverage audiencefull telecast
split window (“(47%)”)
20,100,000finalpress-attributedSports Media Watch
Oregon Ducks at Michigan State Spartansaverage audiencefull telecast7,898,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at Virginia Cavaliersaverage audiencefull telecast5,744,000finalpress-attributedSports Media Watch
Oregon State Beavers at Michigan Wolverinesaverage audiencefull telecast4,493,000finalpress-attributedSports Media Watch
Oklahoma Sooners at Tennessee Volunteersaverage audiencefull telecast4,129,000finalpress-attributedSports Media Watch
LSU Tigers at Mississippi State Bulldogsaverage audiencefull telecast3,121,000finalpress-attributedSports Media Watch
Georgia Bulldogs at Vanderbilt Commodoresaverage audiencefull telecast2,571,000finalpress-attributedSports Media Watch
South Florida Bulls at Florida State Seminolesaverage audiencefull telecast2,216,000finalpress-attributedSports Media Watch
Iowa Hawkeyes at Iowa State Cyclonesaverage audiencefull telecast1,785,000finalpress-attributedSports Media Watch
East Carolina Pirates at Florida Gatorsaverage audiencefull telecast1,046,000finalpress-attributedSports Media Watch
Boise State Broncos at BYU Cougarsaverage audiencefull telecast1,027,000finalpress-attributedSports Media Watch
Buffalo Bulls at Penn State Nittany Lionsaverage audiencefull telecast949,000finalpress-attributedSports Media Watch
LSU Tigers at Mississippi State Bulldogsaverage audiencefull telecast936,000finalpress-attributedSports Media Watch
Fresno State Bulldogs at Ole Miss Rebelsaverage audiencefull telecast630,000finalpress-attributedSports Media Watch
Washington State Cougars at Rutgers Scarlet Knightsaverage audiencefull telecast461,000finalpress-attributedSports Media Watch
Miami (OH) RedHawks at Wisconsin Badgersaverage audiencefull telecast444,000finalpress-attributedSports Media Watch
Ball State Cardinals at Texas A&M Aggiesaverage audiencefull telecast420,000finalpress-attributedSports Media Watch
Kansas State Wildcats at UT San Antonio Roadrunnersaverage audiencefull telecast338,000finalpress-attributedSports Media Watch
Stephen F Austin Lumberjacks at TCU Horned Frogsaverage audiencefull telecast269,000finalpress-attributedSports Media Watch
UCF Knights at Stanford Cardinalaverage audiencefull telecast151,000finalpress-attributedSports Media Watch
San Jose State Spartans at Air Force Falconsaverage audiencefull telecast128,000finalpress-attributedSports Media Watch
Iowa Hawkeyes at Iowa State Cyclonesaverage audiencefull telecast10,000finalpress-attributedSports Media Watch
Utah State Aggies at Utah Utesaverage audiencefull telecast1,345,000finalpress-attributedSports Media Watch
Miami Hurricanes at Florida Atlantic Owlsaverage audiencefull telecast666,000finalpress-attributedSports Media Watch
Pittsburgh Steelers at New England Patriotsaverage audiencefull telecast27,400,000finalpress-attributedSports Media Watch
Louisiana Tech Bulldogs at Western Kentucky Hilltoppersaverage audiencefull telecast232,000finalpress-attributedSports Media Watch
Ohio State Buckeyes at Virginia Tech Hokiesaverage audiencefull telecast10,585,000finalpress-attributedSports Media Watch
Purdue Boilermakers at Marshall Thundering Herdaverage audiencefull telecast688,000finalpress-attributedSports Media Watch
Southern 500average audiencefull telecast5,900,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Alabama Crimson Tideaverage audiencefull telecast7,967,000finalpress-attributedSports Media Watch
Texas Longhorns at Notre Dame Fighting Irishaverage audiencefull telecast4,060,000finalpress-attributedSports Media Watch
Louisville Cardinals at Auburn Tigersaverage audiencefull telecast4,010,000finalpress-attributedSports Media Watch
Stanford Cardinal at Northwestern Wildcatsaverage audiencefull telecast3,214,000finalpress-attributedSports Media Watch
BYU Cougars at Nebraska Cornhuskersaverage audiencefull telecast3,134,000finalpress-attributedSports Media Watch
Arizona State Sun Devils at Texas A&M Aggiesaverage audiencefull telecast2,471,000finalpress-attributedSports Media Watch
Penn State Nittany Lions at Temple Owlsaverage audiencefull telecast1,912,000finalpress-attributedSports Media Watch
Virginia Cavaliers at UCLA Bruinsaverage audiencefull telecast1,350,000finalpress-attributedSports Media Watch
Mississippi State Bulldogs at Southern Mississippi Golden Eaglesaverage audiencefull telecast511,000finalpress-attributedSports Media Watch
UTEP Miners at Arkansas Razorbacksaverage audiencefull telecast417,000finalpress-attributedSports Media Watch
Richmond Spiders at Maryland Terrapinsaverage audiencefull telecast307,000finalpress-attributedSports Media Watch
Washington Huskies at Boise State Broncosaverage audiencefull telecast2,058,000finalpress-attributedSports Media Watch
Baylor Bears at SMU Mustangsaverage audiencefull telecast2,003,000finalpress-attributedSports Media Watch
Michigan State Spartans at Western Michigan Broncosaverage audiencefull telecast825,000finalpress-attributedSports Media Watch
Charlotte 49ers at Georgia State Panthersaverage audiencefull telecast174,000finalpress-attributedSports Media Watch
North Carolina Tar Heels at South Carolina Gamecocksaverage audiencefull telecast3,601,000finalpress-attributedSports Media Watch
Michigan Wolverines at Utah Utesaverage audiencefull telecast2,868,000finalpress-attributedSports Media Watch
TCU Horned Frogs at Minnesota Golden Gophersaverage audiencefull telecast2,621,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at Central Michigan Chippewasaverage audiencefull telecast358,000finalpress-attributedSports Media Watch
Bristol Night Raceaverage audiencefull telecast3,600,000finalpress-attributedSports Media Watch
PGA Championship Round 4average audiencefull telecast6,700,000finalpress-attributedSports Media Watch
PGA Championship Round 4average audiencefull telecast3,210,000supersededpress-attributedSports Media Watch
PGA Championship Round 4average audiencefull telecast2,480,000finalpress-attributedSports Media Watch
PGA Championship Round 1average audiencefull telecast1,250,000finalpress-attributedSports Media Watch
The Open Round 4average audiencefull telecast3,400,000finalpress-attributedSports Media Watch
2015 FIFA Women's World Cup United States–Japanaverage audiencefull telecast25,400,000finalpress-attributedSports Media Watch
2015 FIFA Women's World Cup Japan–Englandaverage audiencefull telecast2,300,000finalpress-attributedSports Media Watch
2015 FIFA Women's World Cup United States–Germanyaverage audiencefull telecast8,400,000finalpress-attributedSports Media Watch
2015 FIFA Women's World Cup Australia–Japanaverage audiencefull telecast1,100,000finalpress-attributedSports Media Watch
2015 FIFA Women's World Cup China–United Statesaverage audiencefull telecast5,700,000finalpress-attributedSports Media Watch
2015 FIFA Women's World Cup Germany–Franceaverage audiencefull telecast1,700,000finalpress-attributedSports Media Watch
2015 FIFA Women's World Cup United States–Colombiaaverage audiencefull telecast4,700,000finalpress-attributedSports Media Watch
U.S. Open Round 4average audiencefull telecast6,700,000finalpress-attributedSports Media Watch
NBA Finals Game 6average audiencefull telecast23,250,000finalpress-attributedWikipedia
2015 FIFA Women's World Cup Nigeria–United Statesaverage audiencefull telecast5,000,000finalpress-attributedSports Media Watch
Stanley Cup Final Game 6average audiencefull telecast8,005,000finalpress-attributedWikipedia
NBA Finals Game 5average audiencefull telecast20,860,000finalpress-attributedWikipedia
Stanley Cup Final Game 5average audiencefull telecast5,267,000finalpress-attributedWikipedia
2015 FIFA Women's World Cup United States–Swedenaverage audiencefull telecast4,500,000finalpress-attributedSports Media Watch
NBA Finals Game 4average audiencefull telecast19,840,000finalpress-attributedWikipedia
Stanley Cup Final Game 4average audiencefull telecast3,914,000finalpress-attributedWikipedia
NBA Finals Game 3average audiencefull telecast18,770,000finalpress-attributedWikipedia
Stanley Cup Final Game 3average audiencefull telecast3,896,000finalpress-attributedWikipedia
2015 FIFA Women's World Cup United States–Australiaaverage audiencefull telecast3,300,000finalpress-attributedSports Media Watch
NBA Finals Game 2average audiencefull telecast19,170,000finalpress-attributedWikipedia
Stanley Cup Final Game 2average audiencefull telecast6,549,000finalpress-attributedWikipedia
NBA Finals Game 1average audiencefull telecast17,770,000finalpress-attributedWikipedia
Stanley Cup Final Game 1average audiencefull telecast5,547,000finalpress-attributedWikipedia
Western Conference Final Game 7average audiencefull telecast4,600,000finalpress-attributedSports Media Watch
Eastern Conference Final Game 7average audiencefull telecast3,300,000finalpress-attributedSports Media Watch
Western Conference Finals Game 5average audiencefull telecast8,887,000finalpress-attributedSports Media Watch
Western Conference Final Game 6average audiencefull telecast2,400,000finalpress-attributedSports Media Watch
Eastern Conference Finals Game 4average audiencefull telecast6,269,000finalpress-attributedSports Media Watch
Western Conference Finals Game 4average audiencefull telecast8,280,000finalpress-attributedSports Media Watch
Western Conference Final Game 5average audiencefull telecast2,100,000finalpress-attributedSports Media Watch
Eastern Conference Finals Game 3average audiencefull telecast7,762,000finalpress-attributedSports Media Watch
Coca-Cola 600average audiencefull telecast6,400,000finalpress-attributedSports Media Watch
Indianapolis 500average audiencefull telecast6,500,000finalpress-attributedSports Media Watch
Eastern Conference Final Game 5average audiencefull telecast1,600,000finalpress-attributedSports Media Watch
Western Conference Finals Game 3average audiencefull telecast5,676,000finalpress-attributedSports Media Watch

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source