Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 14,388 claims · 125 revisions
14,388
claims on the record
updated 2026-10-31
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Los Angeles Rams at Detroit Lionsaverage audiencefull telecast
TV only
32,150,000finalpress-attributedSports Media Watch
Cleveland Browns at Houston Texansaverage audiencefull telecast29,200,000finalpress-attributedWikipedia
Miami Dolphins at Kansas City Chiefsaverage audiencefull telecast23,000,000supersededpress-attributedWikipedia
NHL Rangers–Capitalsaverage audiencefull telecast954,000finalpress-attributedSports Media Watch
Cleveland Browns at Houston Texansaverage audiencecombined29,000,000supersededpress-attributedSports Media Watch
Miami Dolphins at Kansas City Chiefsaverage audiencefull telecast22,860,000finalpress-attributedSports Media Watch
CBB Orange–Tar Heelsaverage audiencefull telecast1,130,000finalpress-attributedSports Media Watch
Cleveland Browns at Houston Texansaverage audiencecombined26,100,000revisedpress-attributedSports Media Watch
CBB Flyers–Dukesaverage audiencefull telecast
TV only
170,000finalpress-attributedSports Media Watch
CBB Blue Demons–Wildcatsaverage audiencefull telecast
TV only
214,000finalpress-attributedSports Media Watch
NHL Maple Leafs–Islandersaverage audiencefull telecast327,000finalpress-attributedSports Media Watch
NHL Golden Knights–Avalancheaverage audiencefull telecast278,000finalpress-attributedSports Media Watch
CBB Razorbacks–Bulldogsaverage audiencefull telecast
TV only
130,000finalpress-attributedSports Media Watch
CBB Tigers–Hokiesaverage audiencefull telecast
TV only
179,000finalpress-attributedSports Media Watch
CBB Tar Heels–Wolfpackaverage audiencefull telecast
TV only
1,100,000finalpress-attributedSports Media Watch
CBB Wildcats–Nittany Lionsaverage audiencefull telecast122,000finalpress-attributedSports Media Watch
CBB Badgers–Buckeyesaverage audiencefull telecast362,000finalpress-attributedSports Media Watch
CBB Sooners–Horned Frogsaverage audiencefull telecast
TV only
173,000finalpress-attributedSports Media Watch
CBB Friars–Red Stormaverage audiencefull telecast216,000finalpress-attributedSports Media Watch
CBB Huskies–Musketeersaverage audiencefull telecast265,000finalpress-attributedSports Media Watch
CBB Cougars–Trojansaverage audiencefull telecast116,000finalpress-attributedSports Media Watch
CFP National Championshipaverage audiencefull telecast25,100,000finalpress-attributedWikipedia
CFP National Championshipaverage audiencecombined25,050,000finalpress-attributedSports Media Watch
Buffalo Bills at Miami Dolphinsaverage audiencefull telecast21,180,000finalpress-attributedSports Media Watch
CBB Wildcats–Gatorsaverage audiencefull telecast
TV only
1,490,000finalpress-attributedSports Media Watch
CBB Huskies–Bulldogsaverage audiencefull telecast503,000finalpress-attributedSports Media Watch
CBB Fighting Illini–Boilermakersaverage audiencefull telecast
TV only
904,000finalpress-attributedSports Media Watch
NHL Penguins–Bruinsaverage audiencefull telecast846,000finalpress-attributedSports Media Watch
NBA Bulls–Knicksaverage audiencefull telecast1,640,000finalpress-attributedSports Media Watch
NBA Heat–Lakersaverage audiencefull telecast
TV only
978,000finalpress-attributedSports Media Watch
CBB Bulldogs–Red Stormaverage audiencefull telecast143,000finalpress-attributedSports Media Watch
CBB Blue Demons–Huskiesaverage audiencefull telecast151,000finalpress-attributedSports Media Watch
CBB Orange–Blue Devilsaverage audiencefull telecast1,190,000finalpress-attributedSports Media Watch
CBB Pirates–Owlsaverage audiencefull telecast115,000finalpress-attributedSports Media Watch
CBB Wildcats–Fighting Illiniaverage audiencefull telecast219,000finalpress-attributedSports Media Watch
CBB Hawkeyes–Badgersaverage audiencefull telecast
TV only
417,000finalpress-attributedSports Media Watch
CBB Tar Heels–Panthersaverage audiencefull telecast1,110,000finalpress-attributedSports Media Watch
CBB Lobos–Ramsaverage audiencefull telecast136,000finalpress-attributedSports Media Watch
NHL Winter Classicaverage audiencefull telecast1,100,000finalpress-attributedWikipedia
Iowa Hawkeyes at Tennessee Volunteersaverage audiencefull telecast6,790,000finalpress-attributedWikipedia
Wisconsin Badgers at LSU Tigersaverage audiencefull telecast4,610,000finalpress-attributedWikipedia
Alabama Crimson Tide at Michigan Wolverinesaverage audiencefull telecast27,760,000finalpress-attributedWikipedia
Texas Longhorns at Washington Huskiesaverage audiencefull telecast18,770,000supersededpress-attributedWikipedia
Liberty Flames at Oregon Ducksaverage audiencefull telecast4,590,000finalpress-attributedWikipedia
Texas Longhorns at Washington Huskiesaverage audiencefull telecast18,400,000finalpress-attributedSports Media Watch
Iowa Hawkeyes at Tennessee Volunteersaverage audiencefull telecast6,800,000finalpress-attributedSports Media Watch
Cincinnati Bengals at Kansas City Chiefsaverage audiencefull telecast
split window (“mostly Bengals-Chiefs”)
26,170,000finalpress-attributedSports Media Watch
Green Bay Packers at Minnesota Vikingsaverage audiencefull telecast
TV only
18,280,000finalpress-attributedSports Media Watch
Miami Dolphins at Baltimore Ravensaverage audiencefull telecast
split window (“featuring Dolphins-Ravens”)
17,930,000finalpress-attributedSports Media Watch
Pittsburgh Steelers at Seattle Seahawksaverage audiencefull telecast
split window (“featuring Steelers-Seahawks”)
15,500,000finalpress-attributedSports Media Watch
Georgia Bulldogs at Florida State Seminolesaverage audiencefull telecast10,390,000supersededpress-attributedWikipedia
Ole Miss Rebels at Penn State Nittany Lionsaverage audiencefull telecast7,770,000finalpress-attributedWikipedia
Georgia Bulldogs at Florida State Seminolesaverage audiencefull telecast10,300,000finalpress-attributedSports Media Watch
Detroit Lions at Dallas Cowboysaverage audiencecombined25,663,000finalpress-attributedAwful Announcing
Ole Miss Rebels at Penn State Nittany Lionsaverage audiencefull telecast7,700,000finalpress-attributedSports Media Watch
Ole Miss Rebels at Penn State Nittany Lionspeak audiencefull telecast8,600,000finalpress-attributedSports Media Watch
Auburn Tigers at Maryland Terrapinsaverage audiencefull telecast2,630,000finalpress-attributedSports Media Watch
Toledo Rockets at Wyoming Cowboysaverage audiencefull telecast1,100,000finalpress-attributedSports Media Watch
Iowa State Cyclones at Memphis Tigersaverage audiencefull telecast3,600,000finalpress-attributedWikipedia
Clemson Tigers at Kentucky Wildcatsaverage audiencefull telecast3,430,000finalpress-attributedWikipedia
Oregon State Beavers at Notre Dame Fighting Irishaverage audiencefull telecast3,260,000finalpress-attributedWikipedia
Missouri Tigers at Ohio State Buckeyesaverage audiencefull telecast9,720,000supersededpress-attributedWikipedia
Missouri Tigers at Ohio State Buckeyesaverage audiencefull telecast9,600,000finalpress-attributedSports Media Watch
NC State Wolfpack at Kansas State Wildcatsaverage audiencefull telecast4,310,000finalpress-attributedWikipedia
Arizona Wildcats at Oklahoma Soonersaverage audiencefull telecast3,930,000finalpress-attributedWikipedia
SMU Mustangs at Boston College Eaglesaverage audiencefull telecast1,460,000finalpress-attributedWikipedia
Rutgers Scarlet Knights at Miami Hurricanesaverage audiencefull telecast3,000,000finalpress-attributedWikipedia
NBA Heat–Warriorsaverage audiencefull telecast508,000finalpress-attributedSports Media Watch
New York Jets at Cleveland Brownsaverage audiencefull telecast10,290,000finalpress-attributedSports Media Watch
North Carolina Tar Heels at West Virginia Mountaineersaverage audiencefull telecast3,840,000finalpress-attributedWikipedia
Louisville Cardinals at USC Trojansaverage audiencefull telecast3,510,000finalpress-attributedWikipedia
Virginia Tech Hokies at Tulane Green Waveaverage audiencefull telecast2,260,000finalpress-attributedWikipedia
Texas A&M Aggies at Oklahoma State Cowboysaverage audiencefull telecast3,070,000finalpress-attributedWikipedia
Texas A&M Aggies at Oklahoma State Cowboysaverage audiencefull telecast3,080,000finalpress-attributedSports Media Watch
Bowling Green Falcons at Minnesota Golden Gophersaverage audiencefull telecast2,220,000finalpress-attributedWikipedia
Texas State Bobcats at Rice Owlsaverage audiencefull telecast2,800,000finalpress-attributedWikipedia
Kansas Jayhawks at UNLV Rebelsaverage audiencefull telecast2,690,000finalpress-attributedWikipedia
Bowling Green Falcons at Minnesota Golden Gophersaverage audiencefull telecast2,230,000finalpress-attributedSports Media Watch
Las Vegas Raiders at Kansas City Chiefsaverage audiencefull telecast29,500,000finalpress-attributedWikipedia
New York Giants at Philadelphia Eaglesaverage audiencefull telecast28,800,000finalpress-attributedWikipedia
Baltimore Ravens at San Francisco 49ersaverage audiencefull telecast27,610,000finalpress-attributedSports Media Watch
NBA 76ers–Heataverage audiencefull telecast
TV only
1,300,000finalpress-attributedSports Media Watch
NBA Bucks–Knicksaverage audiencefull telecast
TV only
2,490,000finalpress-attributedSports Media Watch
NBA Celtics–Lakersaverage audiencefull telecast
TV only
5,010,000finalpress-attributedSports Media Watch
NBA Mavericks–Sunsaverage audiencefull telecast
TV only
1,470,000finalpress-attributedSports Media Watch
NBA Warriors–Nuggetsaverage audiencefull telecast4,130,000finalpress-attributedSports Media Watch
Las Vegas Raiders at Kansas City Chiefsaverage audiencefull telecast
TV only
29,480,000finalpress-attributedSports Media Watch
Baltimore Ravens at San Francisco 49ersaverage audiencecombined27,240,000finalpress-attributedSports Media Watch
Las Vegas Raiders at Kansas City Chiefspeak audiencefull telecast37,160,000finalpress-attributedSports Media Watch
Baltimore Ravens at San Francisco 49erspeak audiencefull telecast31,400,000finalpress-attributedSports Media Watch
Dallas Cowboys at Miami Dolphinsaverage audiencefull telecast
split window (“(93%)”)
31,500,000finalpress-attributedWikipedia
New England Patriots at Denver Broncosaverage audiencefull telecast10,210,000finalpress-attributedSports Media Watch
Detroit Lions at Minnesota Vikingsaverage audiencefull telecast
split window (“mostly Lions-Vikings”)
15,580,000finalpress-attributedSports Media Watch
Cleveland Browns at Houston Texansaverage audiencefull telecast
split window (“Browns-Texans in nearly half of markets”)
12,020,000finalpress-attributedSports Media Watch
Utah Utes at Northwestern Wildcatsaverage audiencefull telecast3,090,000finalpress-attributedWikipedia
Arkansas State Red Wolves at Northern Illinois Huskiesaverage audiencefull telecast1,570,000finalpress-attributedWikipedia
Georgia State Panthers at Utah State Aggiesaverage audiencefull telecast1,150,000finalpress-attributedWikipedia
Eastern Michigan Eagles at South Alabama Jaguarsaverage audiencefull telecast760,000finalpress-attributedWikipedia
Coastal Carolina Chanticleers at San José State Spartansaverage audiencefull telecast950,000finalpress-attributedWikipedia
Buffalo Bills at Los Angeles Chargersaverage audiencefull telecast7,330,000finalpress-attributedSports Media Watch

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source