Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 10,389 claims · 112 revisions
10,389
claims on the record
updated 2026-09-14
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Toledo Rockets at Akron Zipsaverage audiencefull telecast217,000finalpress-attributedSports Media Watch
World Series Game 6average audiencefull telecast23,396,000finalpress-attributedWikipedia
Western Michigan Broncos at Ball State Cardinalsaverage audiencefull telecast321,000finalpress-attributedSports Media Watch
Bowling Green Falcons at Northern Illinois Huskiesaverage audiencefull telecast46,000finalpress-attributedSports Media Watch
Minnesota Vikings at Chicago Bearsaverage audiencefull telecast10,500,000finalpress-attributedSports Media Watch
World Series Game 5average audiencefull telecast23,638,000finalpress-attributedWikipedia
Green Bay Packers at Atlanta Falconsaverage audiencefull telecast22,700,000finalpress-attributedSports Media Watch
Philadelphia Eagles at Dallas Cowboysaverage audiencefull telecast18,000,000finalpress-attributedSports Media Watch
Seattle Seahawks at New Orleans Saintsaverage audiencefull telecast
split window (“(64%)”)
12,800,000finalpress-attributedSports Media Watch
Washington Redskins at Cincinnati Bengalsaverage audiencefull telecast8,700,000finalpress-attributedSports Media Watch
World Series Game 4average audiencefull telecast16,705,000finalpress-attributedWikipedia
Clemson Tigers at Florida State Seminolesaverage audiencefull telecast5,380,000finalpress-attributedSports Media Watch
Michigan Wolverines at Michigan State Spartansaverage audiencefull telecast4,647,000finalpress-attributedSports Media Watch
Florida Gators at Georgia Bulldogsaverage audiencefull telecast4,454,000finalpress-attributedSports Media Watch
Nebraska Cornhuskers at Wisconsin Badgersaverage audiencefull telecast3,770,000finalpress-attributedSports Media Watch
Northwestern Wildcats at Ohio State Buckeyesaverage audiencefull telecast3,657,000finalpress-attributedSports Media Watch
Baylor Bears at Texas Longhornsaverage audiencefull telecast3,513,000finalpress-attributedSports Media Watch
Louisville Cardinals at Virginia Cavaliersaverage audiencefull telecast2,920,000finalpress-attributedSports Media Watch
Miami Hurricanes at Notre Dame Fighting Irishaverage audiencefull telecast2,634,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Oklahoma State Cowboysaverage audiencefull telecast1,963,000finalpress-attributedSports Media Watch
Tennessee Volunteers at South Carolina Gamecocksaverage audiencefull telecast1,519,000finalpress-attributedSports Media Watch
Washington Huskies at Utah Utesaverage audiencefull telecast1,376,000finalpress-attributedSports Media Watch
Washington State Cougars at Oregon State Beaversaverage audiencefull telecast815,000finalpress-attributedSports Media Watch
Kansas Jayhawks at Oklahoma Soonersaverage audiencefull telecast636,000finalpress-attributedSports Media Watch
Texas Tech Red Raiders at TCU Horned Frogsaverage audiencefull telecast505,000finalpress-attributedSports Media Watch
Stanford Cardinal at Arizona Wildcatsaverage audiencefull telecast370,000finalpress-attributedSports Media Watch
Maryland Terrapins at Indiana Hoosiersaverage audiencefull telecast236,000finalpress-attributedSports Media Watch
New Mexico State Aggies at Texas A&M Aggiesaverage audiencefull telecast193,000finalpress-attributedSports Media Watch
UCF Knights at Houston Cougarsaverage audiencefull telecast192,000finalpress-attributedSports Media Watch
World Series Game 3average audiencefull telecast19,384,000finalpress-attributedWikipedia
Navy Midshipmen at South Florida Bullsaverage audiencefull telecast556,000finalpress-attributedSports Media Watch
Air Force Falcons at Fresno State Bulldogsaverage audiencefull telecast435,000finalpress-attributedSports Media Watch
Jacksonville Jaguars at Tennessee Titansaverage audiencefull telecast5,100,000finalpress-attributedSports Media Watch
Virginia Tech Hokies at Pittsburgh Panthersaverage audiencefull telecast1,848,000finalpress-attributedSports Media Watch
California Golden Bears at USC Trojansaverage audiencefull telecast1,107,000finalpress-attributedSports Media Watch
Appalachian State Mountaineers at Georgia Southern Eaglesaverage audiencefull telecast105,000finalpress-attributedSports Media Watch
World Series Game 2average audiencefull telecast17,395,000finalpress-attributedWikipedia
World Series Game 1average audiencefull telecast19,368,000finalpress-attributedWikipedia
Houston Texans at Denver Broncosaverage audiencefull telecast11,200,000finalpress-attributedSports Media Watch
New England Patriots at Pittsburgh Steelersaverage audiencefull telecast21,700,000finalpress-attributedSports Media Watch
Seattle Seahawks at Arizona Cardinalsaverage audiencefull telecast17,700,000finalpress-attributedSports Media Watch
Minnesota Vikings at Philadelphia Eaglesaverage audiencefull telecast
split window (“(46%)”)
16,900,000finalpress-attributedSports Media Watch
New York Giants at Los Angeles Ramsaverage audiencefull telecast3,700,000finalpress-attributedSports Media Watch
NLCS Game 6average audiencefull telecast9,710,000finalpress-attributedSports Media Watch
Texas A&M Aggies at Alabama Crimson Tideaverage audiencefull telecast8,455,000finalpress-attributedSports Media Watch
Ohio State Buckeyes at Penn State Nittany Lionsaverage audiencefull telecast6,478,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Iowa Hawkeyesaverage audiencefull telecast3,241,000finalpress-attributedSports Media Watch
TCU Horned Frogs at West Virginia Mountaineersaverage audiencefull telecast3,183,000finalpress-attributedSports Media Watch
Ole Miss Rebels at LSU Tigersaverage audiencefull telecast2,669,000finalpress-attributedSports Media Watch
NC State Wolfpack at Louisville Cardinalsaverage audiencefull telecast2,372,000finalpress-attributedSports Media Watch
Oklahoma Sooners at Texas Tech Red Raidersaverage audiencefull telecast2,343,000finalpress-attributedSports Media Watch
Arkansas Razorbacks at Auburn Tigersaverage audiencefull telecast2,130,000finalpress-attributedSports Media Watch
Utah Utes at UCLA Bruinsaverage audiencefull telecast1,368,000finalpress-attributedSports Media Watch
Texas Longhorns at Kansas State Wildcatsaverage audiencefull telecast1,295,000finalpress-attributedSports Media Watch
Houston Cougars at SMU Mustangsaverage audiencefull telecast473,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at Kansas Jayhawksaverage audiencefull telecast454,000finalpress-attributedSports Media Watch
Wyoming Cowboys at Nevada Wolf Packaverage audiencefull telecast282,000finalpress-attributedSports Media Watch
Rutgers Scarlet Knights at Minnesota Golden Gophersaverage audiencefull telecast274,000finalpress-attributedSports Media Watch
Tennessee State Tigers at Vanderbilt Commodoresaverage audiencefull telecast152,000finalpress-attributedSports Media Watch
Tulane Green Wave at Tulsa Golden Hurricaneaverage audiencefull telecast69,000finalpress-attributedSports Media Watch
Charlotte 49ers at Marshall Thundering Herdaverage audiencefull telecast42,000finalpress-attributedSports Media Watch
Oregon Ducks at California Golden Bearsaverage audiencefull telecast1,516,000finalpress-attributedSports Media Watch
South Florida Bulls at Temple Owlsaverage audiencefull telecast1,300,000finalpress-attributedSports Media Watch
San Jose State Spartans at San Diego State Aztecsaverage audiencefull telecast199,000finalpress-attributedSports Media Watch
NLCS Game 5average audiencefull telecast7,190,000finalpress-attributedSports Media Watch
Chicago Bears at Green Bay Packersaverage audiencefull telecast14,200,000finalpress-attributedSports Media Watch
Miami Hurricanes at Virginia Tech Hokiesaverage audiencefull telecast1,400,000finalpress-attributedSports Media Watch
BYU Cougars at Boise State Broncosaverage audiencefull telecast986,000finalpress-attributedSports Media Watch
Troy Trojans at South Alabama Jaguarsaverage audiencefull telecast165,000finalpress-attributedSports Media Watch
WNBA Finals Game 5average audiencefull telecast528,000finalpress-attributedSports Media Watch
ALCS Game 5average audiencefull telecast2,860,000finalpress-attributedSports Media Watch
NLCS Game 4average audiencefull telecast5,830,000finalpress-attributedSports Media Watch
ALCS Game 4average audiencefull telecast2,750,000finalpress-attributedSports Media Watch
NLCS Game 3average audiencefull telecast6,510,000finalpress-attributedSports Media Watch
ALCS Game 3average audiencefull telecast4,300,000finalpress-attributedSports Media Watch
New York Jets at Arizona Cardinalsaverage audiencefull telecast8,400,000finalpress-attributedSports Media Watch
NLCS Game 2average audiencefull telecast7,310,000finalpress-attributedSports Media Watch
Dallas Cowboys at Green Bay Packersaverage audiencefull telecast
split window (“(86%)”)
28,000,000finalpress-attributedSports Media Watch
Indianapolis Colts at Houston Texansaverage audiencefull telecast13,600,000finalpress-attributedSports Media Watch
Philadelphia Eagles at Washington Redskinsaverage audiencefull telecast
split window (“(39%)”)
13,200,000finalpress-attributedSports Media Watch
WNBA Finals Game 4average audiencefull telecast512,000finalpress-attributedSports Media Watch
ALCS Game 2average audiencefull telecast2,610,000finalpress-attributedSports Media Watch
NLCS Game 1average audiencefull telecast5,940,000finalpress-attributedSports Media Watch
Ohio State Buckeyes at Wisconsin Badgersaverage audiencefull telecast8,964,000finalpress-attributedSports Media Watch
Alabama Crimson Tide at Tennessee Volunteersaverage audiencefull telecast6,582,000finalpress-attributedSports Media Watch
NC State Wolfpack at Clemson Tigersaverage audiencefull telecast4,506,000finalpress-attributedSports Media Watch
North Carolina Tar Heels at Miami Hurricanesaverage audiencefull telecast3,713,000finalpress-attributedSports Media Watch
Stanford Cardinal at Notre Dame Fighting Irishaverage audiencefull telecast2,870,000finalpress-attributedSports Media Watch
Ole Miss Rebels at Arkansas Razorbacksaverage audiencefull telecast2,540,000finalpress-attributedSports Media Watch
Kansas State Wildcats at Oklahoma Soonersaverage audiencefull telecast1,775,000finalpress-attributedSports Media Watch
UCLA Bruins at Washington State Cougarsaverage audiencefull telecast1,311,000finalpress-attributedSports Media Watch
Wake Forest Demon Deacons at Florida State Seminolesaverage audiencefull telecast961,000finalpress-attributedSports Media Watch
USC Trojans at Arizona Wildcatsaverage audiencefull telecast871,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Texas Tech Red Raidersaverage audiencefull telecast834,000finalpress-attributedSports Media Watch
Iowa Hawkeyes at Purdue Boilermakersaverage audiencefull telecast631,000finalpress-attributedSports Media Watch
Tulsa Golden Hurricane at Houston Cougarsaverage audiencefull telecast454,000finalpress-attributedSports Media Watch
Kansas Jayhawks at Baylor Bearsaverage audiencefull telecast364,000finalpress-attributedSports Media Watch
Colorado State Rams at Boise State Broncosaverage audiencefull telecast344,000finalpress-attributedSports Media Watch
Minnesota Golden Gophers at Maryland Terrapinsaverage audiencefull telecast312,000finalpress-attributedSports Media Watch
Virginia Tech Hokies at Syracuse Orangeaverage audiencefull telecast295,000finalpress-attributedSports Media Watch

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source