Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 14,378 claims · 131 revisions
14,378
claims on the record
updated 2026-10-30
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
West Virginia Mountaineers at Texas Longhornsaverage audiencefull telecast1,320,000finalpress-attributedSports Media Watch
Iowa Hawkeyes at Minnesota Golden Gophersaverage audiencefull telecast1,050,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Purdue Boilermakersaverage audiencefull telecast848,000finalpress-attributedSports Media Watch
UCLA Bruins at Washington Huskiesaverage audiencefull telecast574,000finalpress-attributedSports Media Watch
Louisville Cardinals at Boston College Eaglesaverage audiencefull telecast433,000finalpress-attributedSports Media Watch
Tulane Green Wave at Houston Cougarsaverage audiencefull telecast154,000finalpress-attributedSports Media Watch
Hawai'i Rainbow Warriors at Colorado State Ramsaverage audiencefull telecast140,000finalpress-attributedSports Media Watch
Utah State Aggies at Wyoming Cowboysaverage audiencefull telecast603,000finalpress-attributedSports Media Watch
Memphis Tigers at Temple Owlsaverage audiencefull telecast307,000finalpress-attributedSports Media Watch
Cleveland Browns at Cincinnati Bengalsaverage audiencefull telecast8,310,000finalpress-attributedSports Media Watch
Clemson Tigers at Wake Forest Demon Deaconsaverage audiencefull telecast1,900,000finalpress-attributedSports Media Watch
Cleveland Browns at Cincinnati Bengalsaverage audiencefull telecast
TV only
8,300,000finalpress-attributedSports Media Watch
Northern Illinois Huskies at Ball State Cardinalsaverage audiencefull telecast533,000finalpress-attributedSports Media Watch
Buffalo Bulls at Ohio Bobcatsaverage audiencefull telecast81,000finalpress-attributedSports Media Watch
Bowling Green Falcons at Akron Zipsaverage audiencefull telecast340,000finalpress-attributedSports Media Watch
Toledo Rockets at Kent State Golden Flashesaverage audiencefull telecast113,000finalpress-attributedSports Media Watch
Indianapolis Colts at New York Giantsaverage audiencefull telecast12,360,000finalpress-attributedSports Media Watch
Indianapolis Colts at New York Giantsaverage audiencefull telecast
TV only
12,400,000finalpress-attributedSports Media Watch
Denver Broncos at New England Patriotsaverage audiencefull telecast
split window (“(92%)”)
29,090,000finalpress-attributedSports Media Watch
Arizona Cardinals at Dallas Cowboysaverage audiencefull telecast
split window (“(63%)”)
22,270,000finalpress-attributedSports Media Watch
Baltimore Ravens at Pittsburgh Steelersaverage audiencefull telecast18,600,000finalpress-attributedSports Media Watch
Denver Broncos at New England Patriotsaverage audiencefull telecast
split window (“featuring Broncos/Patriots”)
TV only
29,100,000finalpress-attributedSports Media Watch
Arizona Cardinals at Dallas Cowboysaverage audiencefull telecast
split window (“featuring Cardinals/Cowboys”)
TV only
22,300,000finalpress-attributedSports Media Watch
Florida Gators at Georgia Bulldogsaverage audiencefull telecast5,710,000finalpress-attributedSports Media Watch
Auburn Tigers at Ole Miss Rebelsaverage audiencefull telecast5,800,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at Navy Midshipmenaverage audiencefull telecast3,890,000finalpress-attributedSports Media Watch
Arizona Wildcats at UCLA Bruinsaverage audiencefull telecast2,550,000finalpress-attributedSports Media Watch
Stanford Cardinal at Oregon Ducksaverage audiencefull telecast2,480,000finalpress-attributedSports Media Watch
Arkansas Razorbacks at Mississippi State Bulldogsaverage audiencefull telecast2,300,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Rutgers Scarlet Knightsaverage audiencefull telecast1,940,000finalpress-attributedSports Media Watch
Maryland Terrapins at Penn State Nittany Lionsaverage audiencefull telecast1,710,000finalpress-attributedSports Media Watch
Air Force Falcons at Army Black Knightsaverage audiencefull telecast1,660,000finalpress-attributedSports Media Watch
Duke Blue Devils at Pittsburgh Panthersaverage audiencefull telecast863,000finalpress-attributedSports Media Watch
Utah Utes at Arizona State Sun Devilsaverage audiencefull telecast792,000finalpress-attributedSports Media Watch
Oklahoma Sooners at Iowa State Cyclonesaverage audiencefull telecast763,000finalpress-attributedSports Media Watch
Texas Longhorns at Texas Tech Red Raidersaverage audiencefull telecast791,000finalpress-attributedSports Media Watch
Wyoming Cowboys at Fresno State Bulldogsaverage audiencefull telecast414,000finalpress-attributedSports Media Watch
Virginia Cavaliers at Georgia Tech Yellow Jacketsaverage audiencefull telecast390,000finalpress-attributedSports Media Watch
Kansas Jayhawks at Baylor Bearsaverage audiencefull telecast322,000finalpress-attributedSports Media Watch
Old Dominion Monarchs at Vanderbilt Commodoresaverage audiencefull telecast63,000finalpress-attributedSports Media Watch
Cincinnati Bearcats at Tulane Green Waveaverage audiencefull telecast648,000finalpress-attributedSports Media Watch
Tulsa Golden Hurricane at Memphis Tigersaverage audiencefull telecast249,000finalpress-attributedSports Media Watch
Cleveland Cavaliers at Chicago Bullsaverage audiencefull telecast3,890,000finalpress-attributedSports Media Watch
LA Clippers at Los Angeles Lakersaverage audiencefull telecast2,900,000finalpress-attributedSports Media Watch
New Orleans Saints at Carolina Panthersaverage audiencefull telecast6,880,000finalpress-attributedSports Media Watch
Florida State Seminoles at Louisville Cardinalsaverage audiencefull telecast4,970,000finalpress-attributedSports Media Watch
Troy Trojans at Georgia Southern Eaglesaverage audiencefull telecast85,000finalpress-attributedSports Media Watch
New Orleans Saints at Carolina Panthersaverage audiencefull telecast
TV only
6,900,000finalpress-attributedSports Media Watch
New York Knicks at Cleveland Cavaliersaverage audiencefull telecast4,000,000finalpress-attributedSports Media Watch
World Series Game 7average audiencefull telecast23,517,000finalpress-attributedWikipedia
World Series Game 6average audiencefull telecast13,372,000finalpress-attributedWikipedia
Dallas Mavericks at San Antonio Spursaverage audiencefull telecast2,300,000finalpress-attributedSports Media Watch
Houston Rockets at Los Angeles Lakersaverage audiencefull telecast2,420,000finalpress-attributedSports Media Watch
Washington Redskins at Dallas Cowboysaverage audiencefull telecast18,810,000finalpress-attributedSports Media Watch
World Series Game 5average audiencefull telecast12,635,000finalpress-attributedWikipedia
Indianapolis Colts at Pittsburgh Steelersaverage audiencefull telecast
split window (“(89%)”)
20,750,000finalpress-attributedSports Media Watch
Philadelphia Eagles at Arizona Cardinalsaverage audiencefull telecast
split window (“(44%)”)
18,350,000finalpress-attributedSports Media Watch
Green Bay Packers at New Orleans Saintsaverage audiencefull telecast18,800,000finalpress-attributedSports Media Watch
Detroit Lions at Atlanta Falconsaverage audiencefull telecast8,530,000finalpress-attributedSports Media Watch
Indianapolis Colts at Pittsburgh Steelersaverage audiencefull telecast
split window (“featuring Colts/Steelers”)
TV only
20,700,000finalpress-attributedSports Media Watch
World Series Game 4average audiencefull telecast10,742,000finalpress-attributedWikipedia
Mississippi State Bulldogs at Kentucky Wildcatsaverage audiencefull telecast5,000,000finalpress-attributedSports Media Watch
Ole Miss Rebels at LSU Tigersaverage audiencefull telecast4,950,000finalpress-attributedSports Media Watch
Ohio State Buckeyes at Penn State Nittany Lionsaverage audiencefull telecast4,670,000finalpress-attributedSports Media Watch
Michigan Wolverines at Michigan State Spartansaverage audiencefull telecast3,800,000finalpress-attributedSports Media Watch
Texas Longhorns at Kansas State Wildcatsaverage audiencefull telecast3,060,000finalpress-attributedSports Media Watch
Alabama Crimson Tide at Tennessee Volunteersaverage audiencefull telecast2,590,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Oklahoma State Cowboysaverage audiencefull telecast1,780,000finalpress-attributedSports Media Watch
Arizona State Sun Devils at Washington Huskiesaverage audiencefull telecast1,760,000finalpress-attributedSports Media Watch
Texas Tech Red Raiders at TCU Horned Frogsaverage audiencefull telecast1,170,000finalpress-attributedSports Media Watch
Rutgers Scarlet Knights at Nebraska Cornhuskersaverage audiencefull telecast1,130,000finalpress-attributedSports Media Watch
USC Trojans at Utah Utesaverage audiencefull telecast767,000finalpress-attributedSports Media Watch
Oregon State Beavers at Stanford Cardinalaverage audiencefull telecast731,000finalpress-attributedSports Media Watch
Minnesota Golden Gophers at Illinois Fighting Illiniaverage audiencefull telecast633,000finalpress-attributedSports Media Watch
Syracuse Orange at Clemson Tigersaverage audiencefull telecast614,000finalpress-attributedSports Media Watch
Georgia Tech Yellow Jackets at Pittsburgh Panthersaverage audiencefull telecast352,000finalpress-attributedSports Media Watch
Florida Atlantic Owls at Marshall Thundering Herdaverage audiencefull telecast137,000finalpress-attributedSports Media Watch
World Series Game 3average audiencefull telecast12,133,000finalpress-attributedWikipedia
Oregon Ducks at California Golden Bearsaverage audiencefull telecast1,180,000finalpress-attributedSports Media Watch
BYU Cougars at Boise State Broncosaverage audiencefull telecast1,020,000finalpress-attributedSports Media Watch
South Florida Bulls at Cincinnati Bearcatsaverage audiencefull telecast576,000finalpress-attributedSports Media Watch
Troy Trojans at South Alabama Jaguarsaverage audiencefull telecast105,000finalpress-attributedSports Media Watch
San Diego Chargers at Denver Broncosaverage audiencefull telecast20,220,000finalpress-attributedSports Media Watch
Miami Hurricanes at Virginia Tech Hokiesaverage audiencefull telecast1,220,000finalpress-attributedSports Media Watch
Connecticut Huskies at East Carolina Piratesaverage audiencefull telecast395,000finalpress-attributedSports Media Watch
San Diego Chargers at Denver Broncosaverage audiencefull telecast
TV only
20,200,000finalpress-attributedSports Media Watch
World Series Game 2average audiencefull telecast12,917,000finalpress-attributedWikipedia
World Series Game 1average audiencefull telecast12,191,000finalpress-attributedWikipedia
Arkansas State Red Wolves at Louisiana Ragin' Cajunsaverage audiencefull telecast374,000finalpress-attributedSports Media Watch
Houston Texans at Pittsburgh Steelersaverage audiencefull telecast13,280,000finalpress-attributedSports Media Watch
Houston Texans at Pittsburgh Steelersaverage audiencefull telecast
TV only
13,300,000finalpress-attributedSports Media Watch
New York Giants at Dallas Cowboysaverage audiencefull telecast
split window (“(92%)”)
26,980,000finalpress-attributedSports Media Watch
Carolina Panthers at Green Bay Packersaverage audiencefull telecast
split window (“(55%)”)
14,200,000finalpress-attributedSports Media Watch
San Francisco 49ers at Denver Broncosaverage audiencefull telecast23,790,000finalpress-attributedSports Media Watch
New York Giants at Dallas Cowboysaverage audiencefull telecast
split window (“featuring Giants/Cowboys”)
TV only
27,000,000finalpress-attributedSports Media Watch
San Francisco 49ers at Denver Broncosaverage audiencefull telecast
TV only
23,800,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at Florida State Seminolesaverage audiencefull telecast13,250,000finalpress-attributedSports Media Watch
Texas A&M Aggies at Alabama Crimson Tideaverage audiencefull telecast4,200,000finalpress-attributedSports Media Watch
Kansas State Wildcats at Oklahoma Soonersaverage audiencefull telecast3,390,000finalpress-attributedSports Media Watch
Tennessee Volunteers at Ole Miss Rebelsaverage audiencefull telecast2,700,000finalpress-attributedSports Media Watch

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source