Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 10,389 claims · 112 revisions
10,389
claims on the record
updated 2026-09-14
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Cleveland Browns at Pittsburgh Steelersaverage audiencefull telecast
split window (“(71%)”)
11,880,000finalpress-attributedSports Media Watch
Ohio State Buckeyes at Michigan Wolverinesaverage audiencefull telecast12,420,000finalpress-attributedSports Media Watch
Alabama Crimson Tide at Auburn Tigersaverage audiencefull telecast11,430,000finalpress-attributedSports Media Watch
Oklahoma Sooners at Oklahoma State Cowboysaverage audiencefull telecast5,820,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Minnesota Golden Gophersaverage audiencefull telecast5,030,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at Stanford Cardinalaverage audiencefull telecast3,210,000finalpress-attributedSports Media Watch
Texas A&M Aggies at LSU Tigersaverage audiencefull telecast2,950,000finalpress-attributedSports Media Watch
Colorado Buffaloes at Utah Utesaverage audiencefull telecast2,430,000finalpress-attributedSports Media Watch
Georgia Bulldogs at Georgia Tech Yellow Jacketsaverage audiencefull telecast2,350,000finalpress-attributedSports Media Watch
Clemson Tigers at South Carolina Gamecocksaverage audiencefull telecast1,770,000finalpress-attributedSports Media Watch
Arizona Wildcats at Arizona State Sun Devilsaverage audiencefull telecast1,440,000finalpress-attributedSports Media Watch
Iowa State Cyclones at Kansas State Wildcatsaverage audiencefull telecast642,000finalpress-attributedSports Media Watch
Rutgers Scarlet Knights at Penn State Nittany Lionsaverage audiencefull telecast627,000finalpress-attributedSports Media Watch
Indiana Hoosiers at Purdue Boilermakersaverage audiencefull telecast612,000finalpress-attributedSports Media Watch
Baylor Bears at Kansas Jayhawksaverage audiencefull telecast581,000finalpress-attributedSports Media Watch
California Golden Bears at UCLA Bruinsaverage audiencefull telecast494,000finalpress-attributedSports Media Watch
Miami Hurricanes at Duke Blue Devilsaverage audiencefull telecast454,000finalpress-attributedSports Media Watch
Maryland Terrapins at Michigan State Spartansaverage audiencefull telecast422,000finalpress-attributedSports Media Watch
Navy Midshipmen at Houston Cougarsaverage audiencefull telecast411,000finalpress-attributedSports Media Watch
Fresno State Bulldogs at San José St Spartansaverage audiencefull telecast231,000finalpress-attributedSports Media Watch
Northwestern Wildcats at Illinois Fighting Illiniaverage audiencefull telecast219,000finalpress-attributedSports Media Watch
Texas Tech Red Raiders at Texas Longhornsaverage audiencefull telecast2,890,000finalpress-attributedSports Media Watch
Washington State Cougars at Washington Huskiesaverage audiencefull telecast2,850,000finalpress-attributedSports Media Watch
Virginia Tech Hokies at Virginia Cavaliersaverage audiencefull telecast2,840,000finalpress-attributedSports Media Watch
Cincinnati Bearcats at Memphis Tigersaverage audiencefull telecast2,510,000finalpress-attributedSports Media Watch
Missouri Tigers at Arkansas Razorbacksaverage audiencefull telecast2,090,000finalpress-attributedSports Media Watch
South Florida Bulls at UCF Knightsaverage audiencefull telecast1,760,000finalpress-attributedSports Media Watch
Iowa Hawkeyes at Nebraska Cornhuskersaverage audiencefull telecast1,430,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at TCU Horned Frogsaverage audiencefull telecast1,200,000finalpress-attributedSports Media Watch
New York Rangers at Boston Bruinsaverage audiencefull telecast1,200,000finalpress-attributedSports Media Watch
New York Rangers at Boston Bruinsaverage audiencefull telecast
TV only
1,200,000finalpress-attributedSports Media Watch
Buffalo Bills at Dallas Cowboysaverage audiencefull telecast32,640,000finalpress-attributedSports Media Watch
Chicago Bears at Detroit Lionsaverage audiencefull telecast27,090,000finalpress-attributedSports Media Watch
New Orleans Saints at Atlanta Falconsaverage audiencefull telecast20,810,000finalpress-attributedSports Media Watch
Ole Miss Rebels at Mississippi State Bulldogsaverage audiencefull telecast1,350,000finalpress-attributedSports Media Watch
Brooklyn Nets at Boston Celticsaverage audiencefull telecast1,760,000finalpress-attributedSports Media Watch
NBA Lakers–Pelicansaverage audiencefull telecast
TV only
2,340,000finalpress-attributedSports Media Watch
Western Michigan Broncos at Northern Illinois Huskiesaverage audiencefull telecast238,000finalpress-attributedSports Media Watch
Baltimore Ravens at Los Angeles Ramsaverage audiencefull telecast10,930,000finalpress-attributedSports Media Watch
Dallas Cowboys at New England Patriotsaverage audiencefull telecast29,470,000finalpress-attributedSports Media Watch
Green Bay Packers at San Francisco 49ersaverage audiencefull telecast20,830,000finalpress-attributedSports Media Watch
Seattle Seahawks at Philadelphia Eaglesaverage audiencefull telecast
split window (“(61%)”)
15,380,000finalpress-attributedSports Media Watch
Penn State Nittany Lions at Ohio State Buckeyesaverage audiencefull telecast9,430,000finalpress-attributedSports Media Watch
Texas A&M Aggies at Georgia Bulldogsaverage audiencefull telecast4,890,000finalpress-attributedSports Media Watch
Oregon Ducks at Arizona State Sun Devilsaverage audiencefull telecast4,090,000finalpress-attributedSports Media Watch
Arkansas Razorbacks at LSU Tigersaverage audiencefull telecast3,170,000finalpress-attributedSports Media Watch
TCU Horned Frogs at Oklahoma Soonersaverage audiencefull telecast3,150,000finalpress-attributedSports Media Watch
Purdue Boilermakers at Wisconsin Badgersaverage audiencefull telecast3,120,000finalpress-attributedSports Media Watch
Michigan Wolverines at Indiana Hoosiersaverage audiencefull telecast2,300,000finalpress-attributedSports Media Watch
UCLA Bruins at USC Trojansaverage audiencefull telecast1,940,000finalpress-attributedSports Media Watch
Boston College Eagles at Notre Dame Fighting Irishaverage audiencefull telecast1,660,000finalpress-attributedSports Media Watch
Western Carolina Catamounts at Alabama Crimson Tideaverage audiencefull telecast1,440,000finalpress-attributedSports Media Watch
Minnesota Golden Gophers at Northwestern Wildcatsaverage audiencefull telecast1,360,000finalpress-attributedSports Media Watch
Washington Huskies at Colorado Buffaloesaverage audiencefull telecast1,180,000finalpress-attributedSports Media Watch
Texas Longhorns at Baylor Bearsaverage audiencefull telecast1,150,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at West Virginia Mountaineersaverage audiencefull telecast871,000finalpress-attributedSports Media Watch
Kansas State Wildcats at Texas Tech Red Raidersaverage audiencefull telecast633,000finalpress-attributedSports Media Watch
Pittsburgh Panthers at Virginia Tech Hokiesaverage audiencefull telecast571,000finalpress-attributedSports Media Watch
Utah Utes at Arizona Wildcatsaverage audiencefull telecast533,000finalpress-attributedSports Media Watch
Temple Owls at Cincinnati Bearcatsaverage audiencefull telecast359,000finalpress-attributedSports Media Watch
Nevada Wolf Pack at Fresno State Bulldogsaverage audiencefull telecast323,000finalpress-attributedSports Media Watch
Colorado State Rams at Wyoming Cowboysaverage audiencefull telecast794,000finalpress-attributedSports Media Watch
Houston Rockets at LA Clippersaverage audiencefull telecast1,660,000finalpress-attributedSports Media Watch
NBA Spurs–76ersaverage audiencefull telecast1,060,000finalpress-attributedSports Media Watch
Indianapolis Colts at Houston Texansaverage audiencefull telecast12,920,000finalpress-attributedSports Media Watch
NC State Wolfpack at Georgia Tech Yellow Jacketsaverage audiencefull telecast558,000finalpress-attributedSports Media Watch
NBA Pelicans–Sunsaverage audiencefull telecast723,000finalpress-attributedSports Media Watch
Toledo Rockets at Buffalo Bullsaverage audiencefull telecast386,000finalpress-attributedSports Media Watch
NHL Capitals–Rangersaverage audiencefull telecast
TV only
432,000finalpress-attributedSports Media Watch
Eastern Michigan Eagles at Northern Illinois Huskiesaverage audiencefull telecast294,000finalpress-attributedSports Media Watch
NBA Thunder–Lakersaverage audiencefull telecast712,000finalpress-attributedSports Media Watch
NBA Trail Blazers–Pelicansaverage audiencefull telecast684,000finalpress-attributedSports Media Watch
NHL Lightning–Bluesaverage audiencefull telecast201,000finalpress-attributedSports Media Watch
NHL Oilers–Sharksaverage audiencefull telecast
TV only
132,000finalpress-attributedSports Media Watch
Kansas City Chiefs at Los Angeles Chargersaverage audiencefull telecast12,570,000finalpress-attributedSports Media Watch
New England Patriots at Philadelphia Eaglesaverage audiencefull telecast
split window (“(93%)”)
24,890,000finalpress-attributedSports Media Watch
Chicago Bears at Los Angeles Ramsaverage audiencefull telecast16,850,000finalpress-attributedSports Media Watch
Dallas Cowboys at Detroit Lionsaverage audiencefull telecast
split window (“(51%)”)
16,760,000finalpress-attributedSports Media Watch
Houston Texans at Baltimore Ravensaverage audiencefull telecast
split window (“(71%)”)
12,620,000finalpress-attributedSports Media Watch
NASCAR Cup Series Championship Raceaverage audiencefull telecast3,740,000finalpress-attributedSports Media Watch
Oklahoma Sooners at Baylor Bearsaverage audiencefull telecast6,790,000finalpress-attributedSports Media Watch
Georgia Bulldogs at Auburn Tigersaverage audiencefull telecast6,770,000finalpress-attributedSports Media Watch
Minnesota Golden Gophers at Iowa Hawkeyesaverage audiencefull telecast4,410,000supersededpress-attributedSports Media Watch
Michigan State Spartans at Michigan Wolverinesaverage audiencefull telecast3,940,000finalpress-attributedSports Media Watch
Indiana Hoosiers at Penn State Nittany Lionsaverage audiencefull telecast2,930,000finalpress-attributedSports Media Watch
LSU Tigers at Ole Miss Rebelsaverage audiencefull telecast2,630,000finalpress-attributedSports Media Watch
Alabama Crimson Tide at Mississippi State Bulldogsaverage audiencefull telecast2,490,000finalpress-attributedSports Media Watch
Florida Gators at Missouri Tigersaverage audiencefull telecast2,290,000finalpress-attributedSports Media Watch
Arizona Wildcats at Oregon Ducksaverage audiencefull telecast1,610,000finalpress-attributedSports Media Watch
Navy Midshipmen at Notre Dame Fighting Irishaverage audiencefull telecast1,560,000finalpress-attributedSports Media Watch
UCLA Bruins at Utah Utesaverage audiencefull telecast1,520,000finalpress-attributedSports Media Watch
Texas Longhorns at Iowa State Cyclonesaverage audiencefull telecast1,070,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Kansas State Wildcatsaverage audiencefull telecast980,000finalpress-attributedSports Media Watch
TCU Horned Frogs at Texas Tech Red Raidersaverage audiencefull telecast562,000finalpress-attributedSports Media Watch
USC Trojans at California Golden Bearsaverage audiencefull telecast551,000finalpress-attributedSports Media Watch
Arizona State Sun Devils at Oregon State Beaversaverage audiencefull telecast488,000finalpress-attributedSports Media Watch
Kansas Jayhawks at Oklahoma State Cowboysaverage audiencefull telecast334,000finalpress-attributedSports Media Watch
Memphis Tigers at Houston Cougarsaverage audiencefull telecast292,000finalpress-attributedSports Media Watch
New Mexico Lobos at Boise State Broncosaverage audiencefull telecast224,000finalpress-attributedSports Media Watch
Minnesota Golden Gophers at Iowa Hawkeyesaverage audiencefull telecast4,140,000finalpress-attributedSports Media Watch

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source