Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 10,389 claims · 112 revisions
10,389
claims on the record
updated 2026-09-14
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Arizona State Sun Devils at Arizona Wildcatsaverage audiencefull telecast798,000finalpress-attributedSports Media Watch
BYU Cougars at Utah Utesaverage audiencefull telecast626,000finalpress-attributedSports Media Watch
Washington Huskies at Washington State Cougarsaverage audiencefull telecast4,082,000finalpress-attributedSports Media Watch
Nebraska Cornhuskers at Iowa Hawkeyesaverage audiencefull telecast3,664,000finalpress-attributedSports Media Watch
Virginia Cavaliers at Virginia Tech Hokiesaverage audiencefull telecast3,553,000finalpress-attributedSports Media Watch
Arkansas Razorbacks at Missouri Tigersaverage audiencefull telecast1,919,000finalpress-attributedSports Media Watch
Texas Longhorns at Kansas Jayhawksaverage audiencefull telecast1,185,000finalpress-attributedSports Media Watch
Oregon Ducks at Oregon State Beaversaverage audiencefull telecast945,000finalpress-attributedSports Media Watch
Washington Redskins at Dallas Cowboysaverage audiencefull telecast30,480,000finalpress-attributedSports Media Watch
Chicago Bears at Detroit Lionsaverage audiencefull telecast26,500,000finalpress-attributedSports Media Watch
Atlanta Falcons at New Orleans Saintsaverage audiencefull telecast21,730,000finalpress-attributedSports Media Watch
Atlanta Falcons at New Orleans Saintsaverage audiencefull telecast21,700,000finalpress-attributedSports Media Watch
NBA Lakers–Cavaliersaverage audiencefull telecast
TV only
3,690,000finalpress-attributedSports Media Watch
NBA Thunder–Warriorsaverage audiencefull telecast2,890,000finalpress-attributedSports Media Watch
Minnesota Vikings at Chicago Bearsaverage audiencefull telecast18,840,000finalpress-attributedSports Media Watch
Philadelphia Eagles at New Orleans Saintsaverage audiencefull telecast18,380,000finalpress-attributedSports Media Watch
Dallas Cowboys at Atlanta Falconsaverage audiencefull telecast
split window (“(71%)”)
13,320,000finalpress-attributedSports Media Watch
NASCAR Cup Series Championship Raceaverage audiencefull telecast4,150,000finalpress-attributedSports Media Watch
Minnesota Vikings at Chicago Bearsaverage audiencefull telecast18,800,000finalpress-attributedSports Media Watch
Philadelphia Eagles at New Orleans Saintsaverage audiencefull telecast
TV only
18,400,000finalpress-attributedSports Media Watch
Dallas Cowboys at Atlanta Falconsaverage audiencefull telecast
split window (“featuring Cowboys-Falcons”)
13,300,000finalpress-attributedSports Media Watch
Ohio State Buckeyes at Maryland Terrapinsaverage audiencefull telecast5,588,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Oklahoma State Cowboysaverage audiencefull telecast3,900,000finalpress-attributedSports Media Watch
Cincinnati Bearcats at UCF Knightsaverage audiencefull telecast3,098,000finalpress-attributedSports Media Watch
Syracuse Orange at Notre Dame Fighting Irishaverage audiencefull telecast2,873,000finalpress-attributedSports Media Watch
Kansas Jayhawks at Oklahoma Soonersaverage audiencefull telecast2,762,000finalpress-attributedSports Media Watch
Michigan State Spartans at Nebraska Cornhuskersaverage audiencefull telecast2,515,000finalpress-attributedSports Media Watch
Indiana Hoosiers at Michigan Wolverinesaverage audiencefull telecast2,273,000finalpress-attributedSports Media Watch
Missouri Tigers at Tennessee Volunteersaverage audiencefull telecast2,025,000finalpress-attributedSports Media Watch
USC Trojans at UCLA Bruinsaverage audiencefull telecast1,983,000finalpress-attributedSports Media Watch
TCU Horned Frogs at Baylor Bearsaverage audiencefull telecast405,000finalpress-attributedSports Media Watch
NBA Bulls–Bucksaverage audiencefull telecast1,700,000finalpress-attributedSports Media Watch
NBA Raptors–Celticsaverage audiencefull telecast1,820,000finalpress-attributedSports Media Watch
Green Bay Packers at Seattle Seahawksaverage audiencefull telecast16,830,000finalpress-attributedSports Media Watch
NBA Spurs–Clippersaverage audiencefull telecast882,000finalpress-attributedSports Media Watch
NBA Warriors–Rocketsaverage audiencefull telecast
TV only
1,290,000finalpress-attributedSports Media Watch
NBA Trail Blazers–Lakersaverage audiencefull telecast
TV only
2,070,000finalpress-attributedSports Media Watch
NHL Blues–Blackhawksaverage audiencefull telecast407,000finalpress-attributedSports Media Watch
NHL Ducks–Golden Knightsaverage audiencefull telecast230,000finalpress-attributedSports Media Watch
NHL Lightning–Sabresaverage audiencefull telecast243,000finalpress-attributedSports Media Watch
New York Giants at San Francisco 49ersaverage audiencefull telecast10,500,000finalpress-attributedSports Media Watch
Seattle Seahawks at Los Angeles Ramsaverage audiencefull telecast
split window (“(76%)”)
20,790,000finalpress-attributedSports Media Watch
Dallas Cowboys at Philadelphia Eaglesaverage audiencefull telecast20,100,000finalpress-attributedSports Media Watch
New Orleans Saints at Cincinnati Bengalsaverage audiencefull telecast
split window (“(33%)”)
14,240,000finalpress-attributedSports Media Watch
Seattle Seahawks at Los Angeles Ramsaverage audiencefull telecast
split window (“featuring Seahawks-Rams”)
TV only
20,800,000finalpress-attributedSports Media Watch
Mississippi State Bulldogs at Alabama Crimson Tideaverage audiencefull telecast5,419,000finalpress-attributedSports Media Watch
Ohio State Buckeyes at Michigan State Spartansaverage audiencefull telecast5,191,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at Oklahoma Soonersaverage audiencefull telecast3,917,000finalpress-attributedSports Media Watch
Clemson Tigers at Boston College Eaglesaverage audiencefull telecast3,885,000finalpress-attributedSports Media Watch
Florida State Seminoles at Notre Dame Fighting Irishaverage audiencefull telecast3,173,000finalpress-attributedSports Media Watch
Texas Longhorns at Texas Tech Red Raidersaverage audiencefull telecast2,679,000finalpress-attributedSports Media Watch
Northwestern Wildcats at Iowa Hawkeyesaverage audiencefull telecast2,636,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Penn State Nittany Lionsaverage audiencefull telecast2,270,000finalpress-attributedSports Media Watch
Ole Miss Rebels at Texas A&M Aggiesaverage audiencefull telecast2,138,000finalpress-attributedSports Media Watch
TCU Horned Frogs at West Virginia Mountaineersaverage audiencefull telecast728,000finalpress-attributedSports Media Watch
Baylor Bears at Iowa State Cyclonesaverage audiencefull telecast363,000finalpress-attributedSports Media Watch
NBA Celtics–Jazzaverage audiencefull telecast1,350,000finalpress-attributedSports Media Watch
CBB Razorbacks–Longhornsaverage audiencefull telecast
TV only
726,000finalpress-attributedSports Media Watch
Carolina Panthers at Pittsburgh Steelersaverage audiencefull telecast14,750,000finalpress-attributedSports Media Watch
NBA Bucks–Warriorsaverage audiencefull telecast1,570,000finalpress-attributedSports Media Watch
NBA Rockets–Thunderaverage audiencefull telecast1,120,000finalpress-attributedSports Media Watch
NBA 76ers–Pacersaverage audiencefull telecast1,520,000finalpress-attributedSports Media Watch
NBA Timberwolves–Lakersaverage audiencefull telecast
TV only
2,210,000finalpress-attributedSports Media Watch
NHL Predators–Avalancheaverage audiencefull telecast222,000finalpress-attributedSports Media Watch
CBB Blue Devils–Wildcatsaverage audiencefull telecast2,850,000finalpress-attributedSports Media Watch
CBB Spartans–Jayhawksaverage audiencefull telecast2,000,000finalpress-attributedSports Media Watch
Green Bay Packers at New England Patriotsaverage audiencefull telecast23,680,000finalpress-attributedSports Media Watch
Los Angeles Rams at New Orleans Saintsaverage audiencefull telecast22,120,000finalpress-attributedSports Media Watch
Atlanta Falcons at Washington Redskinsaverage audiencefull telecast
split window (“(61%)”)
12,960,000finalpress-attributedSports Media Watch
Los Angeles Rams at New Orleans Saintsaverage audiencefull telecast
TV only
22,100,000finalpress-attributedSports Media Watch
Green Bay Packers at New England Patriotsaverage audiencefull telecast23,700,000finalpress-attributedSports Media Watch
AAA Texas 500average audiencefull telecast2,270,000finalpress-attributedSports Media Watch
Alabama Crimson Tide at LSU Tigersaverage audiencefull telecast11,543,000finalpress-attributedSports Media Watch
Nebraska Cornhuskers at Ohio State Buckeyesaverage audiencefull telecast5,006,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Texas Longhornsaverage audiencefull telecast4,431,000finalpress-attributedSports Media Watch
Georgia Bulldogs at Kentucky Wildcatsaverage audiencefull telecast4,392,000finalpress-attributedSports Media Watch
Penn State Nittany Lions at Michigan Wolverinesaverage audiencefull telecast4,252,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at Northwestern Wildcatsaverage audiencefull telecast3,293,000finalpress-attributedSports Media Watch
Oklahoma Sooners at Texas Tech Red Raidersaverage audiencefull telecast3,135,000finalpress-attributedSports Media Watch
Texas A&M Aggies at Auburn Tigersaverage audiencefull telecast2,622,000finalpress-attributedSports Media Watch
UCLA Bruins at Oregon Ducksaverage audiencefull telecast1,947,000finalpress-attributedSports Media Watch
Louisville Cardinals at Clemson Tigersaverage audiencefull telecast1,550,000finalpress-attributedSports Media Watch
California Golden Bears at Washington State Cougarsaverage audiencefull telecast1,495,000finalpress-attributedSports Media Watch
Florida State Seminoles at NC State Wolfpackaverage audiencefull telecast1,347,000finalpress-attributedSports Media Watch
Iowa Hawkeyes at Purdue Boilermakersaverage audiencefull telecast1,092,000finalpress-attributedSports Media Watch
Michigan State Spartans at Maryland Terrapinsaverage audiencefull telecast762,000finalpress-attributedSports Media Watch
Duke Blue Devils at Miami Hurricanesaverage audiencefull telecast620,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at Baylor Bearsaverage audiencefull telecast487,000finalpress-attributedSports Media Watch
Kansas State Wildcats at TCU Horned Frogsaverage audiencefull telecast477,000finalpress-attributedSports Media Watch
BYU Cougars at Boise State Broncosaverage audiencefull telecast470,000finalpress-attributedSports Media Watch
USC Trojans at Oregon State Beaversaverage audiencefull telecast418,000finalpress-attributedSports Media Watch
Pittsburgh Panthers at Virginia Cavaliersaverage audiencefull telecast1,359,000finalpress-attributedSports Media Watch
Colorado Buffaloes at Arizona Wildcatsaverage audiencefull telecast474,000finalpress-attributedSports Media Watch
NBA Thunder–Wizardsaverage audiencefull telecast1,360,000finalpress-attributedSports Media Watch
Oakland Raiders at San Francisco 49ersaverage audiencefull telecast11,060,000finalpress-attributedSports Media Watch
Temple Owls at UCF Knightsaverage audiencefull telecast1,191,000finalpress-attributedSports Media Watch
NBA Pacers–Knicksaverage audiencefull telecast
TV only
1,370,000finalpress-attributedSports Media Watch
NBA Spurs–Sunsaverage audiencefull telecast1,070,000finalpress-attributedSports Media Watch
Miami (OH) RedHawks at Buffalo Bullsaverage audiencefull telecast482,000finalpress-attributedSports Media Watch
NHL Golden Knights–Predatorsaverage audiencefull telecast
TV only
227,000finalpress-attributedSports Media Watch

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source