Ratings Reference

Nielsen

measurement: Big Data + Panel · measurement · 10,389 claims · 112 revisions
10,389
claims on the record
updated 2026-09-14
telecast

telecast the telecast the figure is attached to, with its air date. A figure with no telecast row is listed without one.

Methodology →
metric

metric average audience, peak audience, or total reach, as defined under Metric definitions.

Methodology →
cutvalue

value viewers, as published. Stored as a whole number; we do not round.

Methodology →
status

status final, preliminary, revised, or partial confidence, as defined under Statuses and revisions. Superseded marks a figure that a later revision replaced; both stay listed.

Methodology →
attr

attr provider attribution. Confirmed: reconciled to the provider's own release. Press-attributed: a reporting article names the provider, corroborated by a second source before publishing. Ambiguous attributions are never published.

Methodology →
source

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Mississippi State Bulldogs at Georgia Tech Yellow Jacketsaverage audiencefull telecast8,940,000finalpress-attributedSports Media Watch
Boise State Broncos at Arizona Wildcatsaverage audiencefull telecast7,410,000finalpress-attributedSports Media Watch
Ole Miss Rebels at TCU Horned Frogsaverage audiencefull telecast5,010,000finalpress-attributedSports Media Watch
Georgia Bulldogs at Louisville Cardinalsaverage audiencefull telecast6,410,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at LSU Tigersaverage audiencefull telecast5,320,000finalpress-attributedSports Media Watch
Maryland Terrapins at Stanford Cardinalaverage audiencefull telecast3,240,000finalpress-attributedSports Media Watch
Arkansas Razorbacks at Texas Longhornsaverage audiencefull telecast5,760,000finalpress-attributedSports Media Watch
Oklahoma Sooners at Clemson Tigersaverage audiencefull telecast4,900,000finalpress-attributedSports Media Watch
Texas A&M Aggies at West Virginia Mountaineersaverage audiencefull telecast3,300,000finalpress-attributedSports Media Watch
Detroit Lions at Green Bay Packersaverage audiencefull telecast
split window (“(87%)”)
28,510,000finalpress-attributedSports Media Watch
Cincinnati Bengals at Pittsburgh Steelersaverage audiencefull telecast20,710,000finalpress-attributedSports Media Watch
Dallas Cowboys at Washington Redskinsaverage audiencefull telecast
split window (“(69%)”)
17,950,000finalpress-attributedSports Media Watch
San Diego Chargers at Kansas City Chiefsaverage audiencefull telecast
split window (“(65%)”)
16,450,000finalpress-attributedSports Media Watch
Nebraska Cornhuskers at USC Trojansaverage audiencefull telecast6,800,000finalpress-attributedSports Media Watch
Miami Hurricanes at South Carolina Gamecocksaverage audiencefull telecast4,110,000finalpress-attributedSports Media Watch
Boston College Eagles at Penn State Nittany Lionsaverage audiencefull telecast3,960,000finalpress-attributedSports Media Watch
Arizona State Sun Devils at Duke Blue Devilsaverage audiencefull telecast3,560,000finalpress-attributedSports Media Watch
Cincinnati Bearcats at Virginia Tech Hokiesaverage audiencefull telecast2,920,000finalpress-attributedSports Media Watch
NC State Wolfpack at UCF Knightsaverage audiencefull telecast3,270,000finalpress-attributedSports Media Watch
Rutgers Scarlet Knights at North Carolina Tar Heelsaverage audiencefull telecast2,870,000finalpress-attributedSports Media Watch
Illinois Fighting Illini at Louisiana Tech Bulldogsaverage audiencefull telecast2,340,000finalpress-attributedSports Media Watch
Fresno State Bulldogs at Rice Owlsaverage audiencefull telecast1,910,000finalpress-attributedSports Media Watch
Central Michigan Chippewas at Western Kentucky Hilltoppersaverage audiencefull telecast1,500,000finalpress-attributedSports Media Watch
Navy Midshipmen at San Diego State Aztecsaverage audiencefull telecast2,460,000finalpress-attributedSports Media Watch
Marshall Thundering Herd at Northern Illinois Huskiesaverage audiencefull telecast2,250,000finalpress-attributedSports Media Watch
Denver Broncos at Cincinnati Bengalsaverage audiencefull telecast16,030,000finalpress-attributedSports Media Watch
BYU Cougars at Memphis Tigersaverage audiencefull telecast1,320,000finalpress-attributedSports Media Watch
Indianapolis Colts at Dallas Cowboysaverage audiencefull telecast
split window (“(93%)”)
25,890,000finalpress-attributedSports Media Watch
Seattle Seahawks at Arizona Cardinalsaverage audiencefull telecast19,290,000finalpress-attributedSports Media Watch
Atlanta Falcons at New Orleans Saintsaverage audiencefull telecast
split window (“(38%)”)
16,200,000finalpress-attributedSports Media Watch
Philadelphia Eagles at Washington Redskinsaverage audiencefull telecast7,180,000finalpress-attributedSports Media Watch
San Diego Chargers at San Francisco 49ersaverage audiencefull telecast12,960,000finalpress-attributedSports Media Watch
Nevada Wolf Pack at Louisiana Ragin' Cajunsaverage audiencefull telecast2,250,000finalpress-attributedSports Media Watch
Utah Utes at Colorado State Ramsaverage audiencefull telecast2,120,000finalpress-attributedSports Media Watch
Utah State Aggies at UTEP Minersaverage audiencefull telecast1,920,000finalpress-attributedSports Media Watch
Western Michigan Broncos at Air Force Falconsaverage audiencefull telecast1,450,000finalpress-attributedSports Media Watch
South Alabama Jaguars at Bowling Green Falconsaverage audiencefull telecast1,110,000finalpress-attributedSports Media Watch
Tennessee Titans at Jacksonville Jaguarsaverage audiencefull telecast4,850,000finalpress-attributedSports Media Watch
New Orleans Saints at Chicago Bearsaverage audiencefull telecast11,070,000finalpress-attributedSports Media Watch
Dallas Cowboys at Philadelphia Eaglesaverage audiencefull telecast24,250,000finalpress-attributedSports Media Watch
Cincinnati Bengals at Cleveland Brownsaverage audiencefull telecast
split window (“(46%)”)
16,160,000finalpress-attributedSports Media Watch
San Francisco 49ers at Seattle Seahawksaverage audiencefull telecast
split window (“(84%)”)
26,480,000finalpress-attributedSports Media Watch
Navy Midshipmen at Army Black Knightsaverage audiencefull telecast6,260,000finalpress-attributedSports Media Watch
Arizona Cardinals at St. Louis Ramsaverage audiencefull telecast7,670,000finalpress-attributedSports Media Watch
Atlanta Falcons at Green Bay Packersaverage audiencefull telecast13,960,000finalpress-attributedSports Media Watch
Seattle Seahawks at Philadelphia Eaglesaverage audiencefull telecast
split window (“(91%)”)
25,930,000finalpress-attributedSports Media Watch
New England Patriots at San Diego Chargersaverage audiencefull telecast21,150,000finalpress-attributedSports Media Watch
Indianapolis Colts at Cleveland Brownsaverage audiencefull telecast
split window (“(45%)”)
13,670,000finalpress-attributedSports Media Watch
Alabama Crimson Tide at Missouri Tigersaverage audiencefull telecast12,800,000finalpress-attributedSports Media Watch
Florida State Seminoles at Georgia Tech Yellow Jacketsaverage audiencefull telecast10,150,000finalpress-attributedSports Media Watch
Wisconsin Badgers at Ohio State Buckeyesaverage audiencefull telecast6,130,000finalpress-attributedSports Media Watch
Iowa State Cyclones at TCU Horned Frogsaverage audiencefull telecast4,090,000finalpress-attributedSports Media Watch
Kansas State Wildcats at Baylor Bearsaverage audiencefull telecast2,170,000finalpress-attributedSports Media Watch
Fresno State Bulldogs at Boise State Broncosaverage audiencefull telecast1,530,000finalpress-attributedSports Media Watch
Houston Cougars at Cincinnati Bearcatsaverage audiencefull telecast1,310,000finalpress-attributedSports Media Watch
Oklahoma State Cowboys at Oklahoma Soonersaverage audiencefull telecast1,150,000finalpress-attributedSports Media Watch
Louisiana Tech Bulldogs at Marshall Thundering Herdaverage audiencefull telecast725,000finalpress-attributedSports Media Watch
Temple Owls at Tulane Green Waveaverage audiencefull telecast209,000finalpress-attributedSports Media Watch
Arizona Wildcats at Oregon Ducksaverage audiencefull telecast6,000,000finalpress-attributedSports Media Watch
Northern Illinois Huskies at Bowling Green Falconsaverage audiencefull telecast692,000finalpress-attributedSports Media Watch
Dallas Cowboys at Chicago Bearsaverage audiencefull telecast9,110,000finalpress-attributedSports Media Watch
UCF Knights at East Carolina Piratesaverage audiencefull telecast1,040,000finalpress-attributedSports Media Watch
Miami Dolphins at New York Jetsaverage audiencefull telecast11,750,000finalpress-attributedSports Media Watch
New England Patriots at Green Bay Packersaverage audiencefull telecast
split window (“(98%)”)
30,880,000finalpress-attributedSports Media Watch
Denver Broncos at Kansas City Chiefsaverage audiencefull telecast21,110,000finalpress-attributedSports Media Watch
New Orleans Saints at Pittsburgh Steelersaverage audiencefull telecast
split window (“(46%)”)
15,680,000finalpress-attributedSports Media Watch
Auburn Tigers at Alabama Crimson Tideaverage audiencefull telecast13,530,000finalpress-attributedSports Media Watch
Michigan Wolverines at Ohio State Buckeyesaverage audiencefull telecast8,230,000finalpress-attributedSports Media Watch
Florida Gators at Florida State Seminolesaverage audiencefull telecast5,960,000finalpress-attributedSports Media Watch
Mississippi State Bulldogs at Ole Miss Rebelsaverage audiencefull telecast5,160,000finalpress-attributedSports Media Watch
Baylor Bears at Texas Tech Red Raidersaverage audiencefull telecast4,000,000finalpress-attributedSports Media Watch
Oregon Ducks at Oregon State Beaversaverage audiencefull telecast3,300,000finalpress-attributedSports Media Watch
South Carolina Gamecocks at Clemson Tigersaverage audiencefull telecast2,020,000finalpress-attributedSports Media Watch
Notre Dame Fighting Irish at USC Trojansaverage audiencefull telecast2,000,000finalpress-attributedSports Media Watch
Kentucky Wildcats at Louisville Cardinalsaverage audiencefull telecast809,000finalpress-attributedSports Media Watch
Washington Huskies at Washington State Cougarsaverage audiencefull telecast781,000finalpress-attributedSports Media Watch
Pittsburgh Panthers at Miami Hurricanesaverage audiencefull telecast678,000finalpress-attributedSports Media Watch
Utah State Aggies at Boise State Broncosaverage audiencefull telecast427,000finalpress-attributedSports Media Watch
West Virginia Mountaineers at Iowa State Cyclonesaverage audiencefull telecast489,000finalpress-attributedSports Media Watch
Kansas Jayhawks at Kansas State Wildcatsaverage audiencefull telecast274,000finalpress-attributedSports Media Watch
Illinois Fighting Illini at Northwestern Wildcatsaverage audiencefull telecast252,000finalpress-attributedSports Media Watch
Nevada Wolf Pack at UNLV Rebelsaverage audiencefull telecast198,000finalpress-attributedSports Media Watch
Rutgers Scarlet Knights at Maryland Terrapinsaverage audiencefull telecast178,000finalpress-attributedSports Media Watch
Wake Forest Demon Deacons at Duke Blue Devilsaverage audiencefull telecast148,000finalpress-attributedSports Media Watch
Arkansas Razorbacks at Missouri Tigersaverage audiencefull telecast4,400,000finalpress-attributedSports Media Watch
Nebraska Cornhuskers at Iowa Hawkeyesaverage audiencefull telecast3,910,000finalpress-attributedSports Media Watch
Stanford Cardinal at UCLA Bruinsaverage audiencefull telecast2,930,000finalpress-attributedSports Media Watch
Virginia Cavaliers at Virginia Tech Hokiesaverage audiencefull telecast3,050,000finalpress-attributedSports Media Watch
Arizona State Sun Devils at Arizona Wildcatsaverage audiencefull telecast2,110,000finalpress-attributedSports Media Watch
Western Kentucky Hilltoppers at Marshall Thundering Herdaverage audiencefull telecast463,000finalpress-attributedSports Media Watch
UCF Knights at South Florida Bullsaverage audiencefull telecast447,000finalpress-attributedSports Media Watch
Northern Illinois Huskies at Western Michigan Broncosaverage audiencefull telecast211,000finalpress-attributedSports Media Watch
East Carolina Pirates at Tulsa Golden Hurricaneaverage audiencefull telecast165,000finalpress-attributedSports Media Watch
Philadelphia Eagles at Dallas Cowboysaverage audiencefull telecast32,030,000finalpress-attributedSports Media Watch
Chicago Bears at Detroit Lionsaverage audiencefull telecast29,410,000finalpress-attributedSports Media Watch
Seattle Seahawks at San Francisco 49ersaverage audiencefull telecast22,850,000finalpress-attributedSports Media Watch
LSU Tigers at Texas A&M Aggiesaverage audiencefull telecast2,910,000finalpress-attributedSports Media Watch
TCU Horned Frogs at Texas Longhornsaverage audiencefull telecast1,310,000finalpress-attributedSports Media Watch
Ohio Bobcats at Miami (OH) RedHawksaverage audiencefull telecast564,000finalpress-attributedSports Media Watch
Baltimore Ravens at New Orleans Saintsaverage audiencefull telecast10,870,000finalpress-attributedSports Media Watch

Eras

era

era a span during which one measurement methodology was in effect, as described under Measurement eras.

Methodology →
fromtonotessource

source the page the figure was taken from. Every figure links to its source. A press-attributed figure carries that mark beside its source; an unmarked source is confirmed against the provider's own release (see Attr).

Methodology →
Panel-only2026-05-01currentNASCAR announced May 2026 it would stop reporting BD+P and return to panel-only for the rest of 2026 (phase0b-table.md).source
Big Data + Panel2025-09-01currentRolled out September 2025. Super Bowl LX (Feb. 8, 2026) was the first Super Bowl reported on this methodology; all prior Super Bowls used Panel-only measurement.source
Panel + Out-of-Home2020-09-012025-09-01Nielsen began including Out-of-Home viewing in National TV measurement in September 2020. Super Bowl LV (Feb. 7, 2021) was the first Super Bowl to include OOH.source
Before Out-of-Home1950-01-012020-09-01National TV measurement from Nielsen's panel alone. Out-of-Home viewing is not included; the last Super Bowl measured this way was LIV (Feb. 2, 2020).source