Ratings Reference
Telecasts · NFL

Super Bowl XII

1978-01-15 · NFL · CBS
78,940,000
Nielsen avg audience
final · figures last changed 2026-02-11

Published figures

JSON ↓
Nielsen2 figures
average audienceLead figure
full telecast / panel-only · final
confirmed · Nielsen
XII CBS 78,940,000 47.2 Jan. 15, 1978 Nielsen, verbatim
78,940,000
household rating
full telecast / panel-only · final
confirmed · Nielsen
XII CBS 78,940,000 47.2 Jan. 15, 1978 Nielsen, verbatim
47.2 HH
2 provider figures · provider-confirmed
confirmed = published by the provider