Ratings Reference
Telecasts · Olympics

London 2012 Olympics — Prime time

28,500,000
Nielsen avg audience · via press
final · figures last changed 2012-08-05

Published figures

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Nielsen1 figure
average audience
full telecast · final
press-attributed · Sports Media Watch
Tape delayed primetime coverage of the 2012 London Olympics earned a 16.2 final rating and 28.5 million viewers on NBC Friday night, up 5% in ratings and 9% in viewership from Beijing in 2008 (15.4, 26.071M), and up 13% and 20%, respectively, from Athens in 2004 (14.4, 23.749M). Sports Media Watch, verbatim
28,500,000
1 press attribution · no provider-published figure · single source
press-attributed = reported by press citing the provider