Ratings Reference

Super Bowl I (CBS) - Chiefs vs Packers

Nielsen average audience: 26,750,000 viewers (final), per Nielsen.

Aired
1967-01-15 Sunday
Networks
CBS
26,750,000
Nielsen avg audience
provider-confirmed · final
figures last changed 2026-02-11

Published figures

JSON
Nielsen2 figures
average audienceLead figure
full telecast / panel-only · final
confirmed · Nielsen
26,750,000
I CBS 26,750,000 22.6 Jan. 15, 1967 Nielsen, verbatim
household rating
full telecast / panel-only · final
confirmed · Nielsen
22.6 HH
I CBS 26,750,000 22.6 Jan. 15, 1967 Nielsen, verbatim
2 provider figures · provider-confirmed
confirmed = published by the provider