Telecasts · Golf
The Open Round 4
3,490,000
Nielsen avg audience · via press
final · figures last changed 2026-07-22
Published figures
JSON ↓Nielsen1 figure
average audience
full telecast / TV only · final
press-attributed · Sports Media Watch
Sunday's final round of the British Open averaged 4.3 million viewers across a Nielsen-measured linear audience (2.0 rating, 3.49M viewers) and streaming viewership tracked by Adobe Analytics, up 6% from Scottie Scheffler' s win last year (4.1M), an increase that is within the margin that could be explained by Nielsen's methodological changes of the past year.Sports Media Watch, verbatim
3,490,000
1 press attribution · no provider-published figure · single source
press-attributed = reported by press citing the provider
press-attributed = reported by press citing the provider
Top events · Golf
1
Masters Tournament Round 4
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2
PGA Championship Round 4
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