Ratings Reference
Telecasts · Olympics

Sochi 2014 Olympics — Prime time

22,900,000
Nielsen avg audience · via press
preliminary · figures last changed 2014-02-14

Published figures

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Nielsen1 figure
average audience
full telecast · preliminary
press-attributed · Sports Media Watch
Thursday's primetime coverage of the 2014 Sochi Olympics earned a 13.4 rating and 22.9 million viewers on NBC, according to Nielsen fast-nationals — down 8% in ratings and viewership from Vancouver in 2010 (14.5, 24.8M), but up 13% and 18%, respectively, from Turin in 2006 (11.9, 19.4M). Sports Media Watch, verbatim
22,900,000
1 press attribution · no provider-published figure · single source
press-attributed = reported by press citing the provider