Ratings Reference

Dallas Cowboys at New England Patriots

Nielsen average audience: 23,220,000 viewers (final), per Sports Media Watch.

Aired
2021-10-17 Sunday
Networks
CBS
23,220,000
Nielsen avg audience · via press
single source · final
figures last changed 2026-08-27

Published figures

JSON
Nielsen1 figure
average audience
full telecast / split window (“(80%)”) · final
press-attributed · Sports Media Watch
23,220,000
23.22M Sports Media Watch, verbatim
1 press attribution · no provider-published figure · single source
press-attributed = reported by press citing the provider

Prior-season comparable

16,660,000
2020-10-18 · CBS · Nielsen, final · Sports Media Watch
+39.4% vs the comparable
Site-computed: same league, same weekday, both on CBS, nearest to 52 weeks earlier; Nielsen average, final or revised.