New York Giants at Dallas Cowboys

Name: New York Giants at Dallas Cowboys
Creator: RatingsReference
License: https://creativecommons.org/licenses/by/4.0/

2023-11-12 · NFL · FOX

21,730,000

Nielsen avg audience · via press

final · figures last changed 2023-11-15

Published figures

JSON ↓

Nielsen1 figure

average audience

full telecast / split window (“mostly Giants-Cowboys”) / TV only · final

press-attributed · Sports Media Watch

Sunday's NFL national window (mostly Giants-Cowboys) averaged a 11.0 rating and 21.73 million viewers on FOX, marking the least-watched national window this season (excluding Week 1, when CBS and FOX cannibalized each other with competing doubleheaders). Sports Media Watch, verbatim

21,730,000

1 press attribution · no provider-published figure · single source
press-attributed = reported by press citing the provider

On the record

NetworksFOX

AwayCowboys

HomeGiants

ProvidersNielsen

Prior-season windows

Minnesota Vikings at Buffalo Bills

2022-11-13 · FOX · Nielsen, final · Sports Media Watch

16,190,000

Dallas Cowboys at Green Bay Packers

2022-11-13 · FOX · Nielsen, final · Sports Media Watch

29,170,000

2 windows sit the same distance from 52 weeks earlier; the site does not pick one, so no percent is computed.
Site-computed: same league, same weekday, both on FOX, nearest to 52 weeks earlier; Nielsen average, final or revised.

Cite this figure

JSON ↓

New York Giants at Dallas Cowboys (2023-11-12): 21,730,000 average audience, Nielsen (press-attributed), final; published by Sports Media Watch, 2023-11-15, https://www.sportsmediawatch.com/2023/11/nfl-week-10-ratings-roundup-giants-cowboys-jets-raiders-viewership-mnf-cbs/. Via RatingsReference, https://ratingsreference.com/telecast/nfl-cowboys-giants-2023-11-12, accessed 2026-09-15.

Measurement era

Panel + Out-of-Home, since Sept 2020