CBB Badgers–Wolverines - Michigan vs Wisconsin
Nielsen average audience: 2,920,000 viewers (final), per Sports Media Watch.
- Aired
- 2026-03-14 Saturday
- Networks
- CBS
2,920,000
Nielsen avg audience · via press
single source · final
figures last changed 2026-03-18
Published figures
JSONNielsen1 figure
2,920,000
In Saturday's semifinals, Michigan-Wisconsin averaged 2.92 million and Purdue-UCLA drew 2.73 million — up 20% and down 10% respectively from last year's semifinals (Wisconsin-Michigan State: 2.44; Michigan-Maryland: 3.02M).Sports Media Watch, verbatim
1 press attribution · no provider-published figure · single source
press-attributed = reported by press citing the provider
press-attributed = reported by press citing the provider
Prior-season windows
2025-03-15 · CBS · Paramount+ · Nielsen, final · Sports Media Watch
3,010,000
2025-03-15 · CBS · Nielsen, final · Sports Media Watch
1,460,000
2 windows sit the same distance from 52 weeks earlier; the site does not pick one, so no percent is computed.
Site-computed: same league, same weekday, both on CBS, nearest to 52 weeks earlier; Nielsen average, final or revised.
Site-computed: same league, same weekday, both on CBS, nearest to 52 weeks earlier; Nielsen average, final or revised.
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