Most-watched sports telecasts of 1998
Nielsen average audience, one figure per telecast; a final or revised figure replaces a preliminary one. Composites, peaks, reach and self-reported figures do not chart.
18
eligible telecasts
updated 2026-09-15
Most-watched sports telecasts of 1998
1
Super Bowl XXXII, Broncos vs Packers
90,000,000
2
NBA Finals Game 6, Bulls vs Jazz
35,890,000
3
NBA Finals Game 5, Bulls vs Jazz
30,600,000
4
NBA Finals Game 4, Bulls vs Jazz
28,790,000
5
NBA Finals Game 1, Bulls vs Jazz
26,700,000
6
1998 NCAA championship game, Utah vs Kentucky
26,601,000
7
NBA Finals Game 2, Bulls vs Jazz
26,300,000
8
NBA Finals Game 3, Bulls vs Jazz
25,700,000
9
World Series Game 4, Padres vs Yankees
23,390,000
10
World Series Game 3, Padres vs Yankees
21,970,000
11
1998 NCAA national semifinal, North Carolina vs Utah
19,403,000
12
World Series Game 1, Padres vs Yankees
18,740,000
13
World Series Game 2, Padres vs Yankees
17,860,000
14
NBA All-Star Game
16,930,000
15
Masters Tournament Round 4
15,600,000
16
1998 NCAA national semifinal, Kentucky vs Stanford
15,000,000
17
Daytona 500
13,000,000
18
U.S. Open Championship Round 4
8,000,000
18 eligible telecasts · computed 2026-09-15 09:00 UTC