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      "source_fetched_at": "2026-08-31T04:19:09.579Z",
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      "archive_url": null,
      "source_excerpt": "Excluding weather delay coverage, last Sunday’s final round of The PLAYERS Championship averaged 3.66 million viewers on NBC — up 4% from last year and the largest audience of the season thus far.",
      "publisher": "Sports Media Watch",
      "provider_attribution_confidence": "press_attributed",
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